Encore Social Media

Good Morning New York, Real Estate with Vince Rocco

Your real estate marketing social media strategy can make or break your business in 2020. With an overcrowded marketplace and industry, it is crucial to put your mind to the task and show what makes your business unique. Yet throwing a few social media ideas at the wall and seeing what sticks simply isn’t going to cut it. A solid, well-rounded real estate social media strategy needs to be intentional and rooted in the fundamentals of a sound business. It requires a proven system that puts your clients first and keeps your business front and center. We are going to talk to Ali Rubenstein, Social Media Director at Halstead and find out the keys to a successful campaign. Also at this Hour: In case you’ve been living under a rock, what has the industry reeling since last week is the state’s interpretation of certain language in last year’s rent law. Specifically, that under the law, landlord’s must foot the commission bill for any rental brokers they use. Though owners of high-

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