Engaging the Hispanic Consumer & Understanding the State of the Market

Send us a textCould your dealership be missing out on a quarter of potential sales?We've got loads of tactical insights on this episode of the Wheelhouse, hosted by the one and only Daniel Govaer.In today's deep dive, coinciding with Hispanic Heritage Month, we cover the untapped potential of Hispanic marketing in the automotive industry. Our panel of Ashley Cavazos, Chance Mayfield, Luis Delgado and John Duran discuss how dealers can authentically engage with the Latino community, overcome c...