Ep 068 [GUEST] The Secret Sauce to Scaling Your Business with Candice Coppola

Episode 068 of the podcast features a deep dive into the world of business development and online marketing with guest Candice Coppola. Candice, a seasoned expert in the wedding industry and a master of digital platforms, shares her invaluable insights on utilizing various marketing channels to enhance business visibility and connect with the target audience effectively.

We hope you are inspired to broaden your marketing strategies, consider omnipresent marketing, and not shy away from utilizing traditional channels like blogging to their full potential. Candice's advice to start small, be flexible, and continuously engage with your audience offers a realistic roadmap to amplifying their business presence online.

Enjoy the conversation!

0:00 Introduction

07:29 What is Omnipresent marketing?

08:29 Is there a process that you use to show up strategically?

10:07 How do you use Youtube in your business?

14:46 Where do you start when you are developing content?

19:10 What are some missed opportunities that are preventing busineses from scaling?

25:39 Your marketing strategy as an entire ecosystem

33:55 Wrap-up

Episode Resources:

• Visit candicecoppola.com to dive into her world of podcasts, blogs, and more, and get involved in the conversation
• Visit Candice on Instagram 
• Reflect on your own marketing strategies and consider how you can implement Candice's insights into your business for greater visibility and connection with your target audience

If you have enjoyed the episode, please:

• Leave a review or rating on Apple or Spotify
• Subscribe for new episodes weekly
• Share a screenshot or key takeaway on your IG story and tag @mayandjamesco!

Check out all things audio over at May and James co.; website development, podcast launch support, templates, resources and more!

Follow Kim over on IG @MAYANDJAMESCO

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Wanting to add a visual marketing strategy to your business? Send me message on INSTAGRAM, with the word "WORKPLAY" and I will send over all the details!

Music created by Tape Machines - Ease with the Breeze and ES_A Mistake (instrumental Version) - Particle House