Ep 11: How to be a Sales Disrupter in your Space with Jennifer Frye

The Best Sellers Podcast with Doug Dvorak

In this episode of the Best Sellers Podcast, host Doug Dvorak interviews Jennifer Frye, founder and owner of Appreciated Asset. Jennifer shares her journey and approach to creating disruptive sales strategies that prioritize consultative, human-centered interactions over traditional hard sales tactics. She discusses the unique methods her company uses to connect clients with high-quality business solutions, emphasizing the importance of genuine relationships and strategic prospecting. Jennifer also provides insights into training sales teams to be dynamic and authentic, and offers her perspective on leveraging technology and AI in a way that complements rather than replaces human touch in sales.

00:00 Introduction to Disruptive Messaging
01:46 Meet Jennifer Fry: Founder of Appreciated Asset
04:07 The Concept of Sales Disruption
06:48 Outdated Sales Tactics vs. Consultative Approach
11:35 Implementing Disruptive Sales Strategies
22:29 Training Sales Teams to be Disruptors
26:10 Future of Sales and Personal Development
29:41 Conclusion and Contact Information

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