EP-113 Mike Ficara speaks with Jono Poon from across the pond about all things digital, leadership and strategy

Who is your target audience? If you answer every one, that is the kiss of death! It may be one day, but everyone starts with a specific avatar. This week on The Start Down, Jono Poon and I talk about why this is so important when it comes to social media advertising.

Host: Mike Ficara

Guest: Jono Poon & Mike Ficara--- Support this podcast: 

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