Ep. 130 - Betting on the growth of truck and tractor pulling w/ Chase Richardson from Full Pull

Ep. 130 features Chase Richardson from Full Pull, which is growing the sport of truck and tractor pulling through innovative real money gaming and digital streaming platforms.

Hear him discuss:

• An introduction to the sport of truck and tractor pulling, and why it's perfectly suited for betting
• The launch of Full Pull's real-money gaming product, and how the early response has been
• How content and streaming will attract new fans, including through its partnership with Betr
• The role of sponsorship in generating revenue to support the sport’s growth
• How his background as an NCAA Div. 1 basketball coach helped prepare him to compete in business
• The unique story of how industry veteran Benjie Cherniak, became involved in Full Pull
• His experience entering the real-money gaming space, and his advice for other founders looking break into it

Video version of this episode can be viewed here.

Learn more 👇

➡️ Full Pull website

➡️ Chase Richardson on Linkedin

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This podcast is presented by Optimove, the #1 CRM Marketing solution for the iGaming industry. Since 2012, Optimove has served iGaming Operators from startups to industry leaders. Today, 4 out of the Top 5 US Operators Personalize Player Experiences with Optimove. iGaming operators know their growth journey begins and continues with Optimove, the #1 CRM Marketing solution for the iGaming industry.