34 min

Episode 066 - Ian Dallimore, How will data privacy and consent impact OOH‪?‬ OOH Insider

    • Business News

Ian Dallimore is back!

With the recent Apple #iOS14 updates, Google Chrome updates, and the rising concern around data consent (the next social revolution) - how will Out of Home advertising be impacted?

Will Outdoor advertising and billboards thrive or dive?

Join Ian Dallimore, Vice President of Digital Growth & GM of #Programmatic at Lamar Advertising Company, and myself as we break down:

✅ How to position OOH amidst the changing climate
✅ The importance of static #billboards in the overall mix
✅ What conversations are being had at the national and local levels

Connect with Ian on LinkedIn at...
https://www.linkedin.com/in/ian-dallimore-a9910122/

Learn more about Lamar Advertising Company at...
www.lamar.com
Get the entire back catalogue of OOH Insider, since 2019 at https://www.theoohinsider.com/

Ian Dallimore is back!

With the recent Apple #iOS14 updates, Google Chrome updates, and the rising concern around data consent (the next social revolution) - how will Out of Home advertising be impacted?

Will Outdoor advertising and billboards thrive or dive?

Join Ian Dallimore, Vice President of Digital Growth & GM of #Programmatic at Lamar Advertising Company, and myself as we break down:

✅ How to position OOH amidst the changing climate
✅ The importance of static #billboards in the overall mix
✅ What conversations are being had at the national and local levels

Connect with Ian on LinkedIn at...
https://www.linkedin.com/in/ian-dallimore-a9910122/

Learn more about Lamar Advertising Company at...
www.lamar.com
Get the entire back catalogue of OOH Insider, since 2019 at https://www.theoohinsider.com/

34 min