Episode 12: The Story of Carioca IP and Navigating in Covid Times

Tune in to listen to the highly inspiring podcast with Saulo Calazans, Founder and Partner at Carioca IP, Brazil. In this episode, he lists professional and personal reasons for switching to a solo practice. Listeners will get to know a solo practitioner's challenges, opportunities, and struggles in Brazil. Besides, he discusses the subtle nuances of client identification, acquisition, and management. Finally, he emphasizes the importance of innovative and elegant ideas to sustain and grow business even in the face of adversity like the Covid-19 pandemic.