Episode 13: Interview with Ehsan Soltan, Founder and CEO of Soiltech Wireless

The conversation covers the journey of Eshan Soltan, the Founder and CEO of SoilTech Wireless with host Nathan Faleide. We dive through his products, and the challenges of integrating technology into agriculture. It delves into the importance of understanding the needs of farmers, the slow development process, and the impact of timing and scalability in the industry. The conversation covers a wide range of topics related to agriculture technology, including challenges in the industry, the importance of simplicity, the role of champions in integration, and the need for effective customer support. The discussion also touches on the excitement around industry cooperation and the upcoming Cultivate Conference in Fargo.

Chapters:

00:00 Introduction to SoilTech Wireless and Its Journey

03:00 Challenges and Integration of Technology in Agriculture

13:09 Understanding the Needs of Farmers in Agriculture Technology

51:06 The Role of Champions in Integration

01:05:09 Simplicity and Functionality in Agriculture Technology

01:09:17 Excitement Around Industry Cooperation and the Cultivate Conference