Episode 145: What Sets You Apart?

Welcome back to The Good Business Witch podcast! Host Megan Winkler, MBA, dives deep into the magic of discovering your Unique Value Proposition (UVP). As Mercury retrograde winds down, Megan shares her insights on how to stand out in your industry by embracing what makes you unique. Whether you're a marketer focused on relationships over numbers, or a meditation teacher with a twist, this episode is packed with tips to help you identify and articulate your UVP.

Episode Highlights:

- Understanding the essence of your UVP and why it matters

- Differentiating yourself in a crowded market

- Practical steps to identify your strengths and analyze competitors

- Real-world examples of unique value propositions

- The importance of solving a problem and focusing on benefits

- Tips for clear and concise communication without industry jargon

Don't miss Megan’s valuable advice on how to keep your messaging strong and engaging. Plus, learn about the launch of the Lunar Business Lab on Substack, offering a community, podcast, and monthly guidebook filled with journaling pages, tarot spreads, and business astrology forecasts.