Episode 29 - Beyond the Glamour: Unraveling the Truths Behind Successful Businesses with Juliana Scheidhauer Doorward Thinking

While businesses everywhere were shutting down across the country amidst the coronavirus pandemic, Juliana Scheidhauer was about to open one up. Recognizing the importance of maintaining physical fitness and mental clarity, she saw the opportunity to set up her business right in her parents' garage!



Today, Reimagine Resources helps make the world a healthier place by providing premium service high touch white gloved experience when choosing and using fitness equipment. But they don't stop there. Reimagine Resources doesn't just sell used exercise equipment; they also provide services like delivery, maintenance, consultations, upgrades, recycling, or donation. 



On a personal level, Juliana loves spending time with friends and family, enjoys volunteering as a self-defense instructor for a local nonprofit, and even holds a black belt in combat martial arts. When she’s not at work, you can find her riding her motorcycle around STL, learning new skills, exploring new things, or workout.

 

Key Takeaways


To have motivation, it is important that you understand your Whys. Why are you doing this? Why are you doing the work that you do? Where do you want to go? What legacy would you like to leave behind?


Forget about creating a business plan and hoping people will like it. Instead, focus on building a business plan around something people already want.


Running a business isn't all as glamorous as it seems on social media. It's a rollercoaster ride of hard work, physical effort, and sleepless nights. What you see online is only the tip of the iceberg!





“A lot of times, entrepreneurs want to be like make a business plan, I gotta go sell this stuff. For us, we have this stuff that people want, so we are going to create a business plan around that. We’ve grown in that way of what it is that our customer wants. How can we grow and scale this?” -  Juliana Scheidhauer



“It is unique as an entrepreneur and as a business owner that you are able to make a bigger impact than you normally would. You get to use your company for something good.” -  Juliana Scheidhauer



“If I can make my business global, I can help more people.” -  Juliana Scheidhauer



“You don’t have to wait till you made it to start giving back and doing something for your community. If we all waited until we “made it”, no one would probably do anything for anybody else.” - Daniel Jakubisin



“There’s a part of fitness that is social than just physical that the younger generations are grabbing on to.” - Nate LeBlanc

“If you value your education, health, and other things, then won’t you be doing more?” -  Juliana Scheidhauer

“In business, you could see a lot of things you’ve accomplished along the way but it’s not what a lot of people think it is. It’s not always cool and amazing or newsworthy. Every day is different. It’s hard work. It’s physical labor. It’s long hours. That’s not what you are going to see on social media.” -  Juliana Scheidhauer



Follow Juliana Scheidhauer!

Linkedin: https://www.linkedin.com/in/julianahscheidhauer?original_referer=https%3A%2F%2Fwww.google.com%2F

Website: https://www.reimagineresources.co



Connect with team Doorward Nate and Jake on LinkedIn!

Nate LeBlanc: https://www.linkedin.com/in/nathan-leblanc-a8442a221

Daniel Jakubisin: https://www.linkedin.com/in/danieljakubisin



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