Marketing Stuff

Pat McGraw

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Learn practical tips and best practices for increasing your marketing performance. Topics include digital marketing, content marketing, social media marketing, email marketing, blogging, strategy, research, data analytics and more

22/12/2019

Episode 5: Email and Gen Z

A special Higher Education edition of Marketing Stuff - the focus is on a recent article that appeared in the Chicago Tribune stating the Gen Z doesn't use email and colleges overuse email leading to admissions and enrollment problems. I offer two simple solutions that work - and will overcome the problems stated in the article.

5 min
24/08/2019

Episode 4: Email Marketing - Grow Your List, Engage Your Subscribers

In this episode I share proven tips for growing your email subscriber list and engaging your subscribers so you see higher open rates, click rates and sales.

17 min
24/07/2019

Marketing Minute: Episode 3: 5 Reasons Why Your Business Needs a Blog

Learn why your business needs a blog in today's incredibly competitive market.

2 min
11/07/2019

Marketing Minute: Episode 2: B2B Segmentation

A step-by-step walk through of what needs to be done to identify segments and develop business buyer personas. And for more details, check out the blog post by clicking here.

4 min
01/07/2019

Marketing Minute: Episode 1: The Downside to Generational Segmentation

Learn why targeting "Millennials" and other generations won't be as effective for your business as targeting segments within this large group. Learn more about consumer audience segmentation.

2 min

5 épisodes

Learn practical tips and best practices for increasing your marketing performance. Topics include digital marketing, content marketing, social media marketing, email marketing, blogging, strategy, research, data analytics and more

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Pat McGraw
Années d’activité

2 k
Épisodes

5
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Marketing Stuff

Marketing Stuff

Épisodes

Episode 5: Email and Gen Z

Episode 4: Email Marketing - Grow Your List, Engage Your Subscribers

Marketing Minute: Episode 3: 5 Reasons Why Your Business Needs a Blog

Marketing Minute: Episode 2: B2B Segmentation

Marketing Minute: Episode 1: The Downside to Generational Segmentation

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