Episode #73: Behavioral Economics and Brand Loyalty: Driving ROI - Jeanette McMurtry

This week on the Digital Velocity Podcast, Jeanette McMurtry joins Tim and Erik to discuss how brands can identify their ESP (Emotional Selling Proposition) and why trust, authenticity and emotional connections are critical for success with customers.

https://www.digitalvelocitypodcast/episodes/73-behavioral-economics-and-brand-loyalty-driving-roi-jeanette-mcmurtry