Marketing Money Podcast Marketing Money Podcast
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MarketingMoneyPodcast.com, where we talk everything marketing for the banking and financial services industry, from advertising and branding to public relations and more. Each week, hosts John Oxford, Renasant Corporation director of corporate communication, and Josh Mabus, president and founder of Mabus Agency, dissect the latest marketing trends and concerns in the financial services industry.
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Episode 168 | Rewards Reimagined: Navigating the Value of Loyalty Programs
Join Josh and John as they delve into the world of loyalty rewards programs, exploring whether they truly offer value to consumers. From hotel upgrades to cashback bonuses, they dissect the nuances of rewards systems and discuss how banks can better align their offerings with customer needs.
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Episode 167 | Navigating the Interview Landscape
Join Josh and John as they explore the ins and outs of job hunting and hiring in the marketing field. From decoding interviews to avoiding common job description traps. Tune in for valuable tips on finding your perfect fit in the dynamic world of marketing careers while Josh and John share candid advice and funny […]
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Episode 166 | Strategies for Productivity
In this episode, Josh and John dive into practical time management strategies, covering techniques like “eating the frog” and the Eisenhower matrix. Whether you’re a seasoned pro or new to time management, this episode offers valuable insights to boost your productivity.
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Episode 165 | Public Speaking Mastery: Prep, Delivery, Impactful Slides
In this episode of Marketing Money podcast, Josh and John stress the importance of preparation, advise against last-minute changes, and discuss the 10-20-30 rule for impactful slides. The conversation covers handling technical issues, mastering delivery, and overall improvement in public speaking.
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Episode 164 | Activate Your Branding
In this episode of Marketing Money podcast, John and Josh tackle the hurdles of bank marketing, emphasizing the shift from branding to activation. They highlight community sponsorships, caution against generic ads, and stress ROI-focused strategies amid budget scrutiny. Also, they discuss the importance of aligning community involvement with business goals.
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Episode 163 | Navigating Annual Planning and Strategic Budgeting
In episode 163, the Marketing Money Podcast, deep dive into the intricacies of strategic budgeting and annual planning as Josh and John dissect the flaws in the “campaign a quarter” mentality.
Customer Reviews
Bank Marketing Gold
Not sure how I JUST discovered this podcast, but I am loving it so far. As a bank marketer, I love how niche-downed this podcast is, plus it still has entertaining commentary!
Entertaining & Helpful
Josh and John are awesome and give great strategic and tactical advice for all of us financial marketers. When you start up the spin-off sports podcast let me know!