Bring Your Product Idea to Life Vicki Weinberg

It’s the basic question we all want an answer to, how do you sell more products?
My guest on the podcast today is here to help. Mark Endacott runs an online retail company, a business consultancy firm specialising in one to one sales training and business mentoring and an online sales training course which is launching soon. Put it simply Mark knows sales.
We talk about some of the mental blocks you might be experiencing when it comes to selling. Mark gives some great advice about how to overcome them whether you are selling face to face, online, on your website, on social media, or in emails.
We dig deep into the art of selling, from understanding your core product function to harnessing emotional connections. Mark shared invaluable tips on overcoming the fear of selling, leveraging email marketing, and the power of a compelling call to action. Plus, we talked about the importance of knowing your target market and adapting your strategies. Whether you're a startup or an established brand, this episode is a goldmine of insights
The Bring Your Product Idea to Life Podcast  - Best Business Podcast Award, Independent Podcast Awards 2023

USEFUL RESOURCES:
Website Endacott Associates - for business mentoring/ one to one sales training
Website The Natural Salesperson - for an online sales training course which is launching soon
Mark Endacott LinkedIn

This episode is sponsored by Aubergine Legal

Do you sometimes worry that your business isn’t meeting all its legal compliance requirements and wonder if you are ticking all the legal boxes?  Are you losing sleep worrying about a piece of legislation that you might not be complying with?  Perhaps you need some help with your client contracts or your data protection compliance?  Or maybe you worry that your website doesn’t have the right documents or legal notices in the right place?  Perhaps you have a brand that you want to protect with a trademark?  
Do you want to outsource it all and eliminate your worries?
Then get in touch with Aubergine Legal, a friendly commercial legal consultancy.  Offering practical and clear commercial legal advice without the overwhelming legal jargon.  Taking the worry away and helping you to protect your business and minimise your risks. Aubergine offers a free initial 30 minute consultation if you have any questions or want to find out how they can help.
Aubergine Legal Website
Get In Touch with Aubergine Legal
Aubergine Legal Blog
Aubergine Legal Shop which includes FREE Cookie Guide, FREE Business Start Up Legal Checklist, and paid for resources including a Guide on Selling to the USA
LET’S CONNECT
Join my free Facebook group for product makers and creators
Find me on Instagram
Work with me 
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Are you considering selling your products on Amazon? It's a challenging process, and you might be feeling a bit stuck. Or perhaps you're still contemplating it and unsure about the next steps. Hiring someone to assist you might not be feasible, either due to preference or budget constraints. That's why I thought about how I can help.
This podcast episode serves as a great introduction to starting your journey on Amazon. In this episode, I guide you through everything you need to know to set up and start selling on Amazon. You'll learn how to apply to become an Amazon seller, decide between fulfilling orders through FBA or FBM, and discover strategies to encourage those first orders once your account is set up.
The Bring Your Product Idea to Life Podcast  - Best Business Podcast Award, Independent Podcast Awards 2023
USEFUL RESOURCES:
Masterclass: How To Start Selling On Amazon

HOW I CAN SUPPORT YOU ON AMAZON:
I have written a blog post to accompany this episode, which you can read here
My Amazon launch package
Amazon Seller Central
GS1 Org - for barcodes
FREE AMAZON CHECKLIST
FREEBIE: How to Successfully Launch a Product on Amazon or Rescue One That's Not Selling
Blog post about whether you should sell on Amazon
Blog post about writing product listings 
Podcast: Where’s the best place to sell your products online
Podcast: Should you sell your product on Amazon?
Podcast: Common Amazon issues and how to resolve them
Podcast: The tools I use to run my business on Amazon

HOW I CAN SUPPORT YOU ON AMAZON:
My Free Resources 
Is Amazon Right For You? Mini Strategy Session
Amazon Account Audit
Amazon Launch Package
Amazon Training Q&A Hour
a href="https://vickiweinberg.com/product-creation-power-hour/" rel="noopener noreferrer"...

Today on the podcast I am delighted to welcome Maddy Shine. 
Maddy Shine is a small biz business mentor and visibility expert who helps women-owned business legends grow their businesses by becoming more visible. She has helped thousands of clients get more visible through teaching her free and paid online programs and membership community Visible Vibes.
She has been described as actual human sunshine - you can even use her GIFs which have been used over 690 million times! Maddy believes it's up to us to find and get booked by those who want to work with us. Maddy also runs a second brand Sassy & Soft designing WordPress websites and SEO projects for women-owned and queer friendly businesses.
Maddy joined me on the podcast a few years ago to talk about SEO, and today is here to talk about marketing with personality. We discuss what marketing with personality means, how that applies to you and your brand, and you can use this to make your business more visible. 
It’s a really inspiring conversation, as Maddy is so passionate about the importance and positive impact when women running their own businesses are visible. I know you will come away energised and excited to talk more about your product business. 
The Bring Your Product Idea to Life Podcast  - Best Business Podcast Award, Independent Podcast Awards 2023

USEFUL RESOURCES:

Maddy Shine Website
Maddy Shine Instagram
Maddy Shine TikTok
Maddy Shine LinkedIn
Visible Vibes Community
Sassy and Soft Website
Maddy’s Previous Podcast Episode: Using SEO To Get Your Products Found

This episode is sponsored by Aubergine Legal
Do you sometimes worry that your business isn’t meeting all its legal compliance requirements and wonder if you are ticking all the legal boxes?  Are you losing sleep worrying about a piece of legislation that you might not be complying with?  Perhaps you need some help with your client contracts or your data protection compliance?  Or maybe you worry that your website doesn’t have the right documents or legal notices in the right place?  Perhaps you have a brand that you want to protect with a trademark?  
 Do you want to outsource it all and eliminate your worries?
 Then get in touch with Aubergine Legal, a friendly commercial legal consultancy.  Offering practical and clear commercial legal advice without the overwhelming legal jargon.  Taking the worry away and helping you to protect your business and minimise your risks. Aubergine offers a free initial 30 minute consultation if you have any questions or want to find out how they can help.
Aubergine Legal Website
Get In Touch with Aubergine Legal
Aubergine Legal Blog
a href="https://www.auberginelegal.co.uk/shop?page=2" rel="noopener noreferrer"...

What is the difference between being a sole trader and a limited company?
How should you structure your business?
These are big questions you have to grapple with when setting up your own business, so I asked the perfect guests on the podcast to give us some advice. Wendy Ross is the founder of Tonbridge Accountants, and is joined by her business partner and husband  Laughton. 
Together they explain the difference between being a sole trader and a limited company - in easy to understand language! 
We talk about the advantages and disadvantages of each set up, and the sort of work involved and things you will need to consider.
We also discuss what you need to be keeping a record of in your accounts in order to make sure you are being compliant.
It’s a brilliant episode that makes a complex topic much easier to understand.
Tonbridge Accountants offer a free 15 minute phone consultation, which you can book here.
The Bring Your Product Idea to Life Podcast  - Best Business Podcast Award, Independent Podcast Awards 2023

USEFUL RESOURCES:
Tonbridge Accountants Website
Tonbridge Accountants Facebook
Tonbridge Accountants Instagram
Wendy Ross Linked In

This episode is sponsored by Aubergine Legal

Do you sometimes worry that your business isn’t meeting all its legal compliance requirements and wonder if you are ticking all the legal boxes?  Are you losing sleep worrying about a piece of legislation that you might not be complying with?  Perhaps you need some help with your client contracts or your data protection compliance?  Or maybe you worry that your website doesn’t have the right documents or legal notices in the right place?  Perhaps you have a brand that you want to protect with a trademark?  
 
Do you want to outsource it all and eliminate your worries?
 
Then get in touch with Aubergine Legal, a friendly commercial legal consultancy.  Offering practical and clear commercial legal advice without the overwhelming legal jargon.  Taking the worry away and helping you to protect your business and minimise your risks. Aubergine offers a free initial 30 minute consultation if you have any questions or want to find out how they can help.

Aubergine Legal Website
Get In Touch with Aubergine Legal
Aubergine Legal Blog
Aubergine Legal Shop which includes FREE Cookie Guide, FREE Business Start Up Legal Checklist, and paid for resources including a Guide on Selling to the USA

LET’S CONNECT
Join my free Facebook group for product makers and creators
Find me on Instagram
a href="http://www.vickiweinberg.com" rel="noopener noreferrer"...

What is commercial design? And how can it help you sell more of your products?
Today my guest on the podcast is Lucianne Soley of Soley Creative. Soley Creative empowers people and brands to be seen, heard, and understood through commercial visual communication and brand guardianship. They build brands that thrive in the present and the future. 
Lucianne joins me to explain what commercial design is and how it can help you as a product creator sell more. We discuss the importance of making sure that everything that you produce visually has a purpose and functions well, whether that's getting people in your email list, or making sales on your website. Lucianne also shares some valuable insights into customer profiles and behaviours learnt from her years of experience supporting major household brand names. 
It’s a fascinating topic that we’ve never covered before, and I am sure you will come away with lots of ideas for this you can do to tweak and improve the performance of your website, emails, social media and more. 
The Bring Your Product Idea to Life Podcast  - Best Business Podcast Award, Independent Podcast Awards 2023
USEFUL RESOURCES:
Soley Creative Website
Soley Creative Instagram
Soley Creative Threads
Soley Creative Pinterest
Lucianne Soley Linked In 
Soley Creative LinkedIn

This episode is sponsored by Aubergine Legal
Do you sometimes worry that your business isn’t meeting all its legal compliance requirements and wonder if you are ticking all the legal boxes?  Are you losing sleep worrying about a piece of legislation that you might not be complying with?  Perhaps you need some help with your client contracts or your data protection compliance?  Or maybe you worry that your website doesn’t have the right documents or legal notices in the right place?  Perhaps you have a brand that you want to protect with a trademark?  
Do you want to outsource it all and eliminate your worries?
Then get in touch with Aubergine Legal, a friendly commercial legal consultancy.  Offering practical and clear commercial legal advice without the overwhelming legal jargon.  Taking the worry away and helping you to protect your business and minimise your risks. Aubergine offers a free initial 30 minute consultation if you have any questions or want to find out how they can help.
Aubergine Legal Website
Get In Touch with Aubergine Legal
Aubergine Legal Blog
Aubergine Legal Shop which includes FREE Cookie Guide, FREE Business Start Up Legal Checklist, and paid for resources including a Guide on Selling to the USA

LET’S CONNECT
Join my free Facebook group for product makers and creators
a href="https://www.instagram.com/vickiweinberguk/"...

Today my guest is Michael Crinnion  from Mind Body Goals Ltd. Michael designs and makes high quality wellbeing products that help people bring proven techniques like breathwork into their lives in a way that's easy to maintain, enjoyable, and has a real positive impact.
Michael has created the Luma Cube, a beautifully designed zen-like cube that aids you with different breathing techniques without needing to go on your phone for an app. Taking people away from their screens has been one of the key USPs of the Luma Cube. 
Michael and I spoke a lot about the benefits of breathing and the positive impact that breathing can have on your well being. Michael is passionate about the importance of teaching these techniques to everyone, including really young children, to help them have the tools they need as they sort of navigate life. 
We discussed how Michael used his design and engineering experience, and 3d printers to create prototypes. Michael shares the importance of getting an investor early on, and his experiences selling his product on Amazon. 
If you are looking at selling on Amazon, Michael is really honest about the journey, and shares the mindset and approach he took to make it a success.
The Bring Your Product Idea to Life Podcast  - Best Business Podcast Award, Independent Podcast Awards 2023
USEFUL RESOURCES:
Luma³ Website
Luma³ Facebook
Luma³ Instagram
Michael Crinnion Linked In
PDM Consultancy
This podcast was sponsored by Tonbridge Accountants
"Welcome to Tonbridge Accountants, where creativity meets clarity in business finance. 
Wendy and Laughton are not just accountants; they're your partners in navigating the complexities of business finance. 
We simplify VAT, corporation tax, and crucial cash flow management, guiding you through decisions like company purchases or setting up a new business.
Our approach is personal. 
We work closely with creative entrepreneurs, providing a virtual finance office that ensures you have the financial support and clarity your business needs to thrive. 
With us, it's more than accounting; it's about empowering your creative venture with strategic financial insights.
Tonbridge Accountants is the partner you need to unlock financial clarity and freedom, allowing you to focus on what you do best: creating. 
We're the missing piece in your creative journey, ready to transform your business finance into a strength.”
LET’S CONNECT
Join my free Facebook group for product makers and creators
Find me on Instagram
Work with me 
Buy My Book: Bring Your Product Idea To Life
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