Fuse - The PR, Marketing and Communications Podcast PRCA
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'Fuse' is a PR and Marketing podcast from the world’s largest body for PR professionals - PRCA. Hosted by Dan Gold and Farzana Baduel, this PRCA podcast explores the evolving landscape of global communications. Fuse brings together leaders from public relations, politics, business, academia and media to spark new ideas and ignite innovation.
#PRCAfuse
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Exploring the World of PR Lobbying and Advocacy with Iain Anderson
Welcome to Fuse, the global podcast for PRCA, where we explore the evolving landscape of global communications. In this episode, host Dan Gold engages in an insightful conversation with Iain Anderson, Co-Founder & Executive Chairman of Cicero Group, and prominent advocate for workplace diversity and LGBTQ+ rights.
Iain is a founding shareholder and Executive Chairman of Cicero Group, boasting over 30 years of experience as a political adviser, business journalist, and CEO. Recognised as one of the Financial Times Global 100 LGBTQ Executives and appointed as the UK's first LGBTQ+ Business Champion, Iain brings a wealth of expertise to the conversation.
In This Episode, We Explore:
The challenges and opportunities in corporate strategy and messaging
Public affairs and its impact on corporate PR strategies.
Iain's advocacy for workplace diversity and inclusion.
Insights into PR & lobbying today
Advocacy for LGBTQ+ rights and its integration into PR and communications.
Future trends in corporate PR and communication
Connect with Iain
Twitter: @iain_w_anderson
www.cicero-group.com
Follow Dan & Farzana on Social media:
Twitter& Instagram: @Dangoldmedia | @FarzanaBaduel
Executive Producer: David Olajide -david@curzonpr.com
Disclaimer: Views expressed by the guest are their own and not necessarily endorsed by the FUSE podcast.
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Exploring Legal Dimensions to Reputation Management With Emma Woollcott
In this episode, Farzana Baduel chats with Emma Woollcott, Partner in Mishcon Private and Head of the Reputation Protection and Crisis Management group. With her expertise in defamation, privacy, and data protection, Emma offers invaluable insights into managing reputational challenges.
Emma's illustrious career spans over 16 years at Mishcon, where she's become a trusted advisor to high-net-worth individuals and organisations. Recognised for her excellence in reputation law, Emma's accolades include Spears Wealth Management's Index and nominations in prestigious legal publications.
In This Episode, We Explore:
Collaboration Between Lawyers and PRs
Managing Reputational Risks
Legal options to deal with defamation
Ethical Client Selection
Pre-emptive Resilience Planning
Crisis Management Strategies
Connect with Emma
LinkedIn: Emma Woollcott
Website:www.mishcon.com/people/emma-woollcott
Follow Dan & Farzana on Social media:
Twitter& Instagram: @Dangoldmedia | @FarzanaBaduel
Executive Producer: David Olajide -david@curzonpr.com
Disclaimer: Views expressed by the guest are their own and not necessarily endorsed by the FUSE podcast.
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Send in a voice message: https://podcasters.spotify.com/pod/show/fuse-podcast/message -
Measuring PR Excellence with Richard Bagnall
Join us for an enlightening episode of Fuse as host Dan Gold sits down with Richard Bagnall, global co-managing partner and CEO of Europe and the Americas at CARMA, to explore the intricate world of PR, communication measurement, and the future of the industry.
With over three decades of experience in advising international clients and shaping the PR measurement landscape, Richard brings a lot of depth to the conversation. From his early days in PR to pioneering media intelligence and measurement practices, Richard has been at the forefront of industry value innovation.
In this episode, we delve into:
The growth of PR measurement and evaluation
Strategies to advance the synergy between public relations and measurement practices.
The impact of AI-generated content on PR measurement.
The pivotal role of industry bodies like PRCA and CIPR in shaping the measurement conversation.
The unique approach of CARMA in an increasingly competitive measurement landscape.
Connect with Richard
Twitter: @richardbagnall
www.carma.com
Follow Dan & Farzana on Social media:
Twitter& Instagram: @Dangoldmedia | @FarzanaBaduel
Executive Producer: David Olajide -david@curzonpr.com
Disclaimer: Views expressed by the guest are their own and not necessarily endorsed by the FUSE podcast.
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Send in a voice message: https://podcasters.spotify.com/pod/show/fuse-podcast/message -
Blueprint for Agency Growth: Lessons from Crispin Manners
Join us on an insightful episode of Fuse as host Farzana Baduel engages in a compelling conversation with Crispin Manners, CEO of Onva Consulting, as they delve into the world of PR, leadership, purpose and the blueprint for agency growth.
With a remarkable career spanning three decades, Crispin brings a wealth of experience to the table. From his pioneering days at Kaizo to his current role at Onva Consulting, he has left an indelible mark on the PR industry.
In this episode, we explore:
Strategies for managing growth within agencies and creating a conducive work environment.
Innovations in client servicing, including the introduction of a value proposition during times of crisis.
Reflections on the pitfalls of growth-driven agency models and the importance of aligning business strategies with a clear purpose.
Insights into energy management for agency leaders and the role of purpose in energising teams.
Connect with Crispin
Twitter: @crispinluke
Check out Crispin’s Books:
Grow, Build, Sell, Live: A Practical Guide to Running and Building an Agency and Enjoying It (PRCA Practice Guides)
How to Sell Value – Demystified: A Practical Guide for Communications Agencies (PRCA Professional)
Follow Dan & Farzana on Social media:
Twitter& Instagram: @Dangoldmedia | @FarzanaBaduel
Executive Producer: David Olajide -david@curzonpr.com
Disclaimer: Views expressed by the guest are their own and not necessarily endorsed by the FUSE podcast.
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Send in a voice message: https://podcasters.spotify.com/pod/show/fuse-podcast/message -
Communicating Influence: Mark MacGregor on Power, Politics, and Public Affairs
Tune in to an engaging episode of Fuse as host Dan Gold sits down with Mark MacGregor, Managing Director of Public Affairs at Penta, to explore the intricate world of power, politics, and public affairs.
With 3 decades of experience, Mark has advised a wide range of organisations on tackling reputational, political, and regulatory issues. From his early days as CEO of the Conservative Party to his current role at Penta, Mark's journey is filled with insights and lessons learned.
In this episode, we delve into:
Mark's career beginnings and scaling a company in the 1990s.
The evolving landscape of PR and public affairs.
Memorable communications moments during his tenure at the Conservative Party.
The power of measurement in PR and leveraging AI for media scanning.
Strategies for proving benefits to clients and using research for future planning.
Connect with Mark
Twitter: @Mark_Macgregor.
Follow Dan & Farzana on Social media:
Twitter& Instagram: @Dangoldmedia | @FarzanaBaduel
Executive Producer: David Olajide -david@curzonpr.com
Disclaimer: Views expressed by the guest are their own and not necessarily endorsed by the FUSE podcast.
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Elevating Social Mobility in PR with Stephen and Sarah Waddington
Join us on this insightful episode of Fuse, as Dan meets the influential PR power couple, Stephen and Sarah Waddington.
Stephen, a seasoned business advisor and Visiting Professor at Newcastle University, brings over two decades of experience, having founded and led agencies like Ketchum, Metia, Rainier PR, and Speed. As a former President of the CIPR and a prolific author, his contributions to public relations theory and practice are widely acknowledged.
Sarah, with 20+ years in PR, is a trailblazer in helping organisations articulate purpose and achieve social impact, earning her a CBE in 2021 and the CIPR’s Sir Stephen Tallents Medal for exceptional PR achievements. Together, they epitomise a power couple driving excellence, innovation and elevating social mobility in the PR sphere.
In this episode, we explore:
The PR Power Couple's individual career journeys and the dynamics of working together.
Social Mobility and the birth of Socially Mobile.
Addressing diversity and inclusivity issues in PR.
The intersection of AI and social mobility:
The pivotal role of PRCA and CIPR in advancing the PR industry and fostering social mobility.
Connect with the Waddington’s
Twitter: @wadds | @Mrs_Wadds
Website: www.wadds.co.uk | www.sociallymobile.org.uk/
Follow Dan & Farzana on Social media:
Twitter& Instagram: @Dangoldmedia | @FarzanaBaduel
Executive Producer: David Olajide -david@curzonpr.com
Disclaimer: Views expressed by the guest are their own and not necessarily endorsed by the FUSE podcast.
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Send in a voice message: https://podcasters.spotify.com/pod/show/fuse-podcast/message
Customer Reviews
Great Story Telling
Dan does a great job with the PRCA podcast. The guests so far have been very engaging and the content is top notch. I look forward to hearing more!