The Best Idea Yet
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The untold stories behind the products you’re obsessed with and the bold risk-takers who made them go viral. How did Birkenstocks go from a German cobbler’s passion project 250 years ago to a starring role in the Barbie movie? Who created that bottle of Sriracha permanently living in your fridge? Did you know the Air Jordans were initially banned by the NBA, or that Super Mario became the best-selling video game character ever thanks to a strategy called “The Infinite Game?” On Wondery’s new weekly podcast The Best Idea Yet, Nick Martell and Jack Crivici-Kramer (hosts of the award-winning daily pop-business podcast, The Best One Yet) have identified the most viral products of all time and reveal their untold origin stories — plus the bold risk-takers who brought them to life. From the Happy Meal to Levi’s 501 jeans, come for the products you’re obsessed with, stay for the business insights that’ll make you the most interesting person at your next brunch. Follow The Best Idea Yet on the Wondery App or wherever you get your podcasts. You can listen to new episodes early and ad-free on Wondery+. Join Wondery+ in the Wondery App, Apple Podcasts or Spotify. Start your free trial by visiting www.wondery.com/links/the-best-idea-yet/ now.
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Best part of my week!
6일 전
This show rocks. Fills my head with all the fun facts to look smart. Can you all do an episode on Shopify? That product is EVERYWHERE! Seems like they have ad sponsorship in everything I consume online.
Love this
1월 27일
This show is awesome! I like how they tell the story of the product and how they put a little bit of comedy in it to
Super interesting stories!
1월 20일
The amount of research that Nick and Jack put into this podcast! Wow! Thanks for the entertaining and informative pod.
Very similar topics
1월 23일
I find it interesting that all the episodes so far have been on companies that have been previously covered in other Wondery podcasts. Feels a little bit like a re-badge of business movers.
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- 방송 연도2024년 - 2025년
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