Following your passion, with The Idea Suite and Energy for Growth

Growth Decoder

Key Takeaways:

[00:23:25] Be resilient, but flexible. When conditions change, entrepreneurs need to be prepared to rethink their businesses. Too many dismiss long-term trends as minor roadblocks or cyclical dips—so pay attention to the signs, Stevenson urges.

[00:24:35] Be smart about passion projects. Starting a second business isn’t for everybody, and some entrepreneurs get sucked in to thinking they can turn a personal passion into a successful venture. Stevenson says that passion for a business idea is necessary, but not sufficient—the fundamentals have to be there, too, for a startup to succeed.

[00:26:20] Join a community—or a few communities. Entrepreneur groups and even informal get-togethers of four or five people with similar challenges can be a vital way to share ideas, problems and advice, Stevenson says. Don’t be afraid to get involved and reach out. 

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