Everyday VOpreneur® with Marc Scott

Marc Scott
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Everyday VOpreneur® with Marc Scott

You‘re a Voice Actor. You‘re an Entrepreneur. You‘re a VOpreneur®! The Everyday VOpreneur® Podcast is your Guide Through the Business of Voice Over. Each new episode presents actionable, practical advice designed to help you grow your voice over business through more confident and effective marketing and business tips from the pros in their respective fields. Having great skill in the recording booth isn‘t enough anymore. You also need to think and operate like a business owner. Among the tasks you could be responsible for including marketing your voice over business, managing your books, invoicing and tax preparations, providing customer service, understanding voice over rates and negotiation, protecting yourself legally, using social media channels like LinkedIn, Instagram, Twitter, YouTube and others to build brand awareness and add value to your audience and soooooooo much more! If it‘s related to voice over marketing or the voice over business, odds are it‘ll be covered in the Everyday VOpreneur® Podcast with Marc Scott. Listen online at https://vopreneur.com Voice Over Marketing Coaching at https://vopreneur.com Request a custom voice over audition and quote at https://marcscottvoiceover.com YouTube - https://youtube.com/@vopreneur Instagram - https://instagram.com/marcscott Twitter - https://x.com/marcscott Facebook - https://facebook.com/marcscottvoiceover LinkedIn - https://www.linkedin.com/in/marcscottvoiceover/

  1. 45分钟前

    How to Land and Leverage Voice Over Agents with Emma O'Neill

    We all wish we could book more with our agents, right? I know I do! They signed us in the first place, so we must bring something to the table. But how can we convert that into more bookings and more earnings? Emma O'Neill is a non-union voice actor earning over 50% of her income through agents and managers. So if there's a secret to this, she's figured it out; and now she's sharing! In this episode Emma offers plenty of tips for building better relationships with agents, giving them what they're looking for so they'll want to work with you, and continually improving your own craft so you're always curren with what they need. We talk landing agents, working with agents, the difference between agents and managers, how to increase your book rate and so much more.  CONNECT WITH EMMA O'NEILL Emma O'Neill Website - https://emmaoneillvo.com Emma O'Neill on Instagram - https://instagram.com/emmaoneill Emma O'Neill on LinkedIn - https://www.linkedin.com/in/emmaoneillvo Emma O'Neill on LinkTree - https://linktr.ee/emmaoneill Emma O'Neill Coaching Consult - https://tidycal.com/emmaoneill   Marc Scott on Instagram - https://instagram.com/marcscottVOpreneur® on YouTube - https://youtube.com/@vopreneur RESOURCES FOR VOICE ACTORS * Voice Over Marketing PlaybookVisit https://voiceovermarketingplaybook.com * The VOpreneur Guide to TestimonialsVisit https://vopreneur.com/testimonials * Get an instant $25 credit when you sign up for VoiceZamVisit https://voicezam.com/marcscott * For voice over services:Visit https://marcscottvoiceover.com * Want VOpreneur Swag?Visit https://teespring.com/stores/vopreneur * Join the VOpreneur Facebook GroupVisit https://facebook.com/groups/vopreneur EVERYDAY VOPRENEURS IN THIS EPISODE * Thanks to "Uncle Roy" for production assistance!Visit https://antlandproductions.com * Thanks to Christy Harst for VO contributions!Visit https://christyharst.com * Thanks to Krysta Wallrauch for VO contributions!Visit https://krystawallrauch.com If you need guidance with your voice over business or learning how to more effectively market, I can help. Book a 15 minute free consultation with me to discuss your specific needs. Book Your Consult KEY TAKEAWAYS Most voice actors earn less than 10% from agents. Building relationships with agents is crucial for voice actors. Networking at conferences can lead to valuable connections. Managers focus on personal branding while agents handle business aspects. Be easy to work with. Casting directors are often supportive and want actors to succeed. Taking risks in auditions can lead to better opportunities. Current trends in voice acting are shifting towards more authentic reads. Improving relationships with agents can enhance booking opportunities.

    57 分钟

  2. 1月30日

    How to Dominate SEO as a Voice Actor in the AI Age with Gina Scarpa

    With AI results now appearing at the top of many Google searches, the voice actor who is using SEO as part of their marketing strategy is going to have to understand how the rules of the SEO game are changing. From zero-click content to the implications of AI-generated search results, choosing the right short and long tail keywords to building your trust and authority, Gina Scarpa dishes all the tips, tricks and strategies in this wide-ranging SEO-based conversation. Heck, we cover so much ground in this chat we ever got to talk about Robert Irvine and the amazing Restaurant Impossible TV show! Want actionable, practical strategies for improving your websites SEO without having to be a programming genius or SEO Jedi? Gina delivers the goods! CONNECT WITH GINA SCARPA Gina Scarpa Website - https://ginascarpa.com Gina Scarpa on Instagram - https://www.instagram.com/ginascarpa Gina Scarpa on Facebook - https://www.facebook.com/voiceoversbygina Gina Scarpa on X - https://x.com/ginascarpa Gina Scarpa on YouTube - https://www.youtube.com/channel/UCbw8eOVVA_H0_zb4VHZlAWw   Marc Scott on Instagram - https://instagram.com/marcscottVOpreneur® on YouTube - https://youtube.com/@vopreneur RESOURCES FOR VOICE ACTORS * Voice Over Marketing PlaybookVisit https://voiceovermarketingplaybook.com * The VOpreneur Guide to TestimonialsVisit https://vopreneur.com/testimonials * Get an instant $25 credit when you sign up for VoiceZamVisit https://voicezam.com/marcscott * For voice over services:Visit https://marcscottvoiceover.com * Want VOpreneur Swag?Visit https://teespring.com/stores/vopreneur * Join the VOpreneur Facebook GroupVisit https://facebook.com/groups/vopreneur EVERYDAY VOPRENEURS IN THIS EPISODE * Thanks to "Uncle Roy" for production assistance!Visit https://antlandproductions.com * Thanks to Christy Harst for VO contributions!Visit https://christyharst.com * Thanks to Krysta Wallrauch for VO contributions!Visit https://krystawallrauch.com If you need guidance with your voice over business or learning how to more effectively market, I can help. Book a 15 minute free consultation with me to discuss your specific needs. Book Your Consult KEY TAKEAWAYS AI will impact voiceover and SEO significantly. Zero click content is changing how we search online. Google's AI, Gemini, is prioritizing direct answers. Human-generated content is still crucial for SEO. Building authority and trustworthiness is essential. Keyword strategies must evolve with AI advancements. Competitor research can inform effective SEO practices. Voice Actors should create niche or genre specific pages. AI tools can assist but cannot replace human creativity. AI tools can help identify keyword gaps and improve content. Regularly updating website content is crucial for maintaining rankings. Google prioritizes content that answers user questions quickly.

    1 小时 4 分钟

  3. 1月23日

    Demos Done Right: Insights from the Demo Dream Team

    A voice over demo is one of the biggest investments you'll make in your career. The right demos will get you access to incredible opportunities. The wrong demos will hold you back and prevent you from achieving your full potential as a voice actor. In this episode, I speak with the Demo Dream Team, Michelle and Steve Sundholm, Ryan Paul James and Melissa Disney and draw from their unique skill sets and collective experience to uncover what it takes to make a stand out voice over demo. We talk about choosing the right producer, understanding what's trending, when it's time for a refresh, showcasing your talents effectively and why you might want to reconsider self-producing your demo. All this and more! CONNECT WITH THE DEMO DREAM TEAM Demo Dream Team Website - https://demodreamteam.com Demo Dream Team on Instagram - https://www.instagram.com/demodreamteamvo Demo Dream Team on Facebook - https://www.facebook.com/demodreamteamvo Email the Demo Dream Team - production@demodreamteam.com   Marc Scott on Instagram - https://instagram.com/marcscottVOpreneur® on YouTube - https://youtube.com/@vopreneur RESOURCES FOR VOICE ACTORS * Voice Over Marketing PlaybookVisit https://voiceovermarketingplaybook.com * The VOpreneur Guide to TestimonialsVisit https://vopreneur.com/testimonials * Get an instant $25 credit when you sign up for VoiceZamVisit https://voicezam.com/marcscott * For voice over services:Visit https://marcscottvoiceover.com * Want VOpreneur Swag?Visit https://teespring.com/stores/vopreneur * Join the VOpreneur Facebook GroupVisit https://facebook.com/groups/vopreneur EVERYDAY VOPRENEURS IN THIS EPISODE * Thanks to "Uncle Roy" for production assistance!Visit https://antlandproductions.com * Thanks to Christy Harst for VO contributions!Visit https://christyharst.com * Thanks to Krysta Wallrauch for VO contributions!Visit https://krystawallrauch.com If you need guidance with your voice over business or learning how to more effectively market, I can help. Book a 15 minute free consultation with me to discuss your specific needs. Book Your Consult KEY TAKEAWAYS Vetting voice actors is crucial to ensure they are ready for a demo. Demos should be aspirational, showcasing what the actor wants to do. It's important to refresh demos when skills or industry trends change. Personalized scripts help actors connect with their demos authentically. The process of creating a demo should be fun and engaging for the actor. A demo is a snapshot of an artist's progress and should reflect their current abilities. Feedback and collaboration are key to producing a successful demo. Investing in coaching and training is essential before creating a demo. The demo should take listeners on a journey through different emotions and styles. Professional production is crucial for creating a competitive demo. Demos should sound like advertisements, not just voice over samples. Authenticity and personality are becoming more important in voiceover work. The trend is moving away from the disinterested, flat delivery style. The importance of sound quality cannot be overstated in voice over production.

    1 小时 6 分钟

  4. 1月16日

    Hashtags Are Evolving: What You Need to Know for 2025

    Are hashtags becoming obsolete? In this episode, I dive into the shifting role of hashtags on platforms like LinkedIn, X, and Instagram. You're going to learn how to adapt your social media strategy as platforms focus more on SEO, AI, and content quality. Whether you’re a voice actor or any other creative professional, this episode is packed with actionable advice to keep your posts relevant and effective in 2025. CONNECT WITH MARC SCOTT Marc Scott Website - https://marcscottvoiceover.com Marc Scott on Instagram - https://instagram.com/marcscott Marc Scott on Facebook - https://facebook.com/marcscottvoiceover Marc Scott on YouTube - https://youtube.com/@marcscottvo Marc Scott on LinkedIn - https://linkedin.com/in/marcscottvoiceover RESOURCES FOR VOICE ACTORS * Voice Over Marketing PlaybookVisit https://voiceovermarketingplaybook.com * The VOpreneur Guide to TestimonialsVisit https://vopreneur.com/testimonials * Get an instant $25 credit when you sign up for VoiceZamVisit https://voicezam.com/marcscott * For voice over services:Visit https://marcscottvoiceover.com * Want VOpreneur Swag?Visit https://teespring.com/stores/vopreneur * Join the VOpreneur Facebook GroupVisit https://facebook.com/groups/vopreneur EVERYDAY VOPRENEURS IN THIS EPISODE * Thanks to "Uncle Roy" for production assistance!Visit https://antlandproductions.com * Thanks to Christy Harst for VO contributions!Visit https://christyharst.com * Thanks to Krysta Wallrauch for VO contributions!Visit https://krystawallrauch.com If you need guidance with your voice over business or learning how to more effectively market, I can help. Book a 15 minute free consultation with me to discuss your specific needs. Book Your Consult KEY TAKEAWAYS Hashtag strategy is evolving across social media platforms. LinkedIn is shifting focus from hashtags to AI and SEO. Using too many hashtags can reduce post visibility. X is moving away from hashtags, prioritizing content quality and engagement. Instagram has banned many hashtags due to spam and abuse. Only highly relevant hashtags should be used, ideally one to three. Content should include relevant keywords to reach the target audience. Adjusting strategies is necessary to maintain visibility and engagement.

    16 分钟

  5. 1月9日

    New Year, New Marketing: Strategies to Kick Off 2025

    Looking for some fun, unique and easy ways to market your voice over business while playing off the theme of New Year's? In this episode I share several creative and practical marketing strategies you can lean into to stay top-of-mind with your clients and prospects. For even more New Year's marketing ideas ideas visit https://www.vopreneur.com/newyearsguide for a free guide. CONNECT WITH MARC SCOTT Marc Scott Website - https://marcscottvoiceover.com Marc Scott on Instagram - https://instagram.com/marcscott Marc Scott on Facebook - https://facebook.com/marcscottvoiceover Marc Scott on YouTube - https://youtube.com/@marcscottvo Marc Scott on LinkedIn - https://linkedin.com/in/marcscottvoiceover RESOURCES FOR VOICE ACTORS * Voice Over Marketing PlaybookVisit https://voiceovermarketingplaybook.com * The VOpreneur Guide to TestimonialsVisit https://vopreneur.com/testimonials * Get an instant $25 credit when you sign up for VoiceZamVisit https://voicezam.com/marcscott * For voice over services:Visit https://marcscottvoiceover.com * Want VOpreneur Swag?Visit https://teespring.com/stores/vopreneur * Join the VOpreneur Facebook GroupVisit https://facebook.com/groups/vopreneur EVERYDAY VOPRENEURS IN THIS EPISODE * Thanks to "Uncle Roy" for production assistance!Visit https://antlandproductions.com * Thanks to Christy Harst for VO contributions!Visit https://christyharst.com * Thanks to Krysta Wallrauch for VO contributions!Visit https://krystawallrauch.com If you need guidance with your voice over business or learning how to more effectively market, I can help. Book a 15 minute free consultation with me to discuss your specific needs. Book Your Consult KEY TAKEAWAYS It's not too late to send a New Year's email. Sending a New Year's message can help reconnect with clients. Offering planning calls can engage both clients and prospects. Raising rates can be communicated with goodwill by offering lower rates for early bookings. Refreshing testimonials can enhance your marketing efforts. Creating a 'Best Of' campaign can showcase your past work. Social media posts should be tailored for each platform. Pitching fresh starts can inspire clients to update their projects. Providing value in marketing campaigns strengthens client relationships.

    16 分钟

  6. 2024/12/05

    Try These Christmas Marketing Ideas

    The Christmas holiday season presents countless opportunities for creating content and marketing campaigns that can both showcase your skill and talent as a voice actor and get you in front of your audience of leads, prospects and clients. In this episode, I share several different low cost / no cost ideas you can implement easily, both on your own, or with clients and colleagues you might want to parntner with. For even more ideas visit https://vopreneur.com/12tipsofchristmas for a free PDF download. CONNECT WITH MARC SCOTT Marc Scott Website - https://marcscottvoiceover.com Marc Scott on Instagram - https://instagram.com/marcscott Marc Scott on Facebook - https://facebook.com/marcscottvoiceover Marc Scott on YouTube - https://youtube.com/@marcscottvo Marc Scott on LinkedIn - https://linkedin.com/in/marcscottvoiceover RESOURCES FOR VOICE ACTORS * Voice Over Marketing PlaybookVisit https://voiceovermarketingplaybook.com * The VOpreneur Guide to TestimonialsVisit https://vopreneur.com/testimonials * Get an instant $25 credit when you sign up for VoiceZamVisit https://voicezam.com/marcscott * For voice over services:Visit https://marcscottvoiceover.com * Want VOpreneur Swag?Visit https://teespring.com/stores/vopreneur * Join the VOpreneur Facebook GroupVisit https://facebook.com/groups/vopreneur EVERYDAY VOPRENEURS IN THIS EPISODE * Thanks to "Uncle Roy" for production assistance!Visit https://antlandproductions.com * Thanks to Christy Harst for VO contributions!Visit https://christyharst.com * Thanks to Krysta Wallrauch for VO contributions!Visit https://krystawallrauch.com If you need guidance with your voice over business or learning how to more effectively market, I can help. Book a 15 minute free consultation with me to discuss your specific needs. Book Your Consult KEY TAKEAWAYS Engage with your community through local initiatives. Create fun and engaging content to showcase your skills. Utilize social media to share your holiday-themed projects. Consider collaborating with local businesses for mutual benefit. Explore the potential of audio dramas for creative storytelling. Encourage audience participation through challenges and contests. Focus on building relationships rather than just selling services.

    20 分钟

  7. 2024/11/28

    Opening Up a New Income Stream with UGC with Kelley and Cam Buttrick

    UGC (User Generated Content) is, for many voice actors, a misunderstood concept and also a potentially missed revenue stream for their business. In this episode I speak with Kelley and Cam Buttrick, both of whom are running thriving UGC businesses and are more than willing to share the ins and outs of this opportunity. To make it even more interesting and insightful, Kelley is offering her take as a Gex X and Cam shares her perspective as a Gen Z. The end result, a fun and informative interview offering up plenty of actionable, practical tips and strategies for adding UGC into your list of services offered. CONNECT WITH KELLEY BUTTRICK Kelley Buttrick Website - https://kbvoiceovers.comKB Creates Website - https://kbcreatescontent.com Kelley Buttrick on Instagram - https://instagram.com/kbvoiceoversKelley Buttrick on Facebook - https://facebook.com/kelley.buttrick   CONNECT WITH CAM BUTTRICK Cam Buttrick on TikTok - https://www.tiktok.com/@goodtimesandfaketanlines   Marc Scott on Instagram - https://instagram.com/marcscottVOpreneur® on YouTube - https://youtube.com/@vopreneur   RESOURCES FOR VOICE ACTORS * Voice Over Marketing PlaybookVisit https://voiceovermarketingplaybook.com * The VOpreneur Guide to TestimonialsVisit https://vopreneur.com/testimonials * Get an instant $25 credit when you sign up for VoiceZamVisit https://voicezam.com/marcscott * For voice over services:Visit https://marcscottvoiceover.com * Want VOpreneur Swag?Visit https://teespring.com/stores/vopreneur * Join the VOpreneur Facebook GroupVisit https://facebook.com/groups/vopreneur If you need guidance with your voice over business or learning how to more effectively market, I can help. Book a 15 minute free consultation with me to discuss your specific needs. https://calendly.com/marcscott/free15min EVERYDAY VOPRENEURS IN THIS EPISODE * Thanks to "Uncle Roy" for production assistance!Visit https://antlandproductions.com * Thanks to Christy Harst for VO contributions!Visit https://christyharst.com * Thanks to Krysta Wallrauch for VO contributions!Visit https://krystawallrauch.com KEY TAKEAWAYS Authenticity is key in building trust with audiences. Understanding your audience is crucial for effective marketing. UGC offers new opportunities for voice actors. Generational perspectives influence marketing strategies. Finding UGC opportunities often involves pitching to brands directly. Networking and connections play a crucial role in securing UGC work. Pitches should clearly outline what you want and what you offer. Understanding the target audience is key in content creation. Rates for UGC can vary widely; negotiation is often necessary. Storytelling is central to effective UGC.

    1 小时 7 分钟

  8. 2024/11/21

    Gear Recommendations for Your Santa List with George the Tech

    What would you like to put on your Wish List for Santa Claus? Maybe a new microphone? A new interface? Some other voice over studio upgrade? George the Tech has plenty of ideas for you if you're trying to decide what you'd like to ask for this holiday season. He offers up suggestions for mics, interfaces, software and plugins, and he even had one suggestion I had never thought about before but now I know I want to ask for! Wanna grab some of these recommendations? Visit https://www.amazon.com/shop/vopreneurbymarcscott/list/GLXE7EJYG4IO?ref_=cm_sw_r_cp_ud_aipsflist_XGEW39D3AXJVSNW4ESPT CONNECT WITH GEORGE THE TECH George the Tech Website - georgethe.tech/ms George the Tech on Instagram - https://instagram.com/georgethetech George the Tech on Facebook - http://www.facebook.com/georgethetech George the Tech on YouTube - http://youtube.com/c/GeorgeTheTech George the Tech on LinkedIn - https://www.linkedin.com/in/georgethetechPro Audio Suite Podcast - https://www.theproaudiosuite.com   Marc Scott on Instagram - https://instagram.com/marcscottVOpreneur® on YouTube - https://youtube.com/@vopreneur   RESOURCES FOR VOICE ACTORS * Voice Over Marketing PlaybookVisit https://voiceovermarketingplaybook.com * The VOpreneur Guide to TestimonialsVisit https://vopreneur.com/testimonials * Get an instant $25 credit when you sign up for VoiceZamVisit https://voicezam.com/marcscott * For voice over services:Visit https://marcscottvoiceover.com * Want VOpreneur Swag?Visit https://teespring.com/stores/vopreneur * Join the VOpreneur Facebook GroupVisit https://facebook.com/groups/vopreneur EVERYDAY VOPRENEURS IN THIS EPISODE * Thanks to "Uncle Roy" for production assistance!Visit https://antlandproductions.com * Thanks to Christy Harst for VO contributions!Visit https://christyharst.com * Thanks to Krysta Wallrauch for VO contributions!Visit https://krystawallrauch.com If you need guidance with your voice over business or learning how to more effectively market, I can help. Book a 15 minute free consultation with me to discuss your specific needs. Book Your Consult KEY TAKEAWAYS Black Friday deals can significantly benefit studio upgrades. Affordable microphones can perform well in professional settings. Be cautious of counterfeit products in the market. AI technology is revolutionizing audio production tools. Tech splurges can enhance studio setups but should be researched. Sound Check service helps evaluate audio quality and processing. Investing in quality tools can save time and improve results.

    1 小时 11 分钟
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You‘re a Voice Actor. You‘re an Entrepreneur. You‘re a VOpreneur®! The Everyday VOpreneur® Podcast is your Guide Through the Business of Voice Over. Each new episode presents actionable, practical advice designed to help you grow your voice over business through more confident and effective marketing and business tips from the pros in their respective fields. Having great skill in the recording booth isn‘t enough anymore. You also need to think and operate like a business owner. Among the tasks you could be responsible for including marketing your voice over business, managing your books, invoicing and tax preparations, providing customer service, understanding voice over rates and negotiation, protecting yourself legally, using social media channels like LinkedIn, Instagram, Twitter, YouTube and others to build brand awareness and add value to your audience and soooooooo much more! If it‘s related to voice over marketing or the voice over business, odds are it‘ll be covered in the Everyday VOpreneur® Podcast with Marc Scott. Listen online at https://vopreneur.com Voice Over Marketing Coaching at https://vopreneur.com Request a custom voice over audition and quote at https://marcscottvoiceover.com YouTube - https://youtube.com/@vopreneur Instagram - https://instagram.com/marcscott Twitter - https://x.com/marcscott Facebook - https://facebook.com/marcscottvoiceover LinkedIn - https://www.linkedin.com/in/marcscottvoiceover/

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