Business Lunch

Roland Frasier
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Business Lunch

How much more successful would you be if you had lunch once a week with an insanely successful entrepreneur who shared their biggest secrets on how they think and achieve success? Well, now you can! Grab your seat at the table as successful entrepreneurs reveal their step-by-step strategies, fascinating stories, travel hacks and other delicious tidbits each week with serial entrepreneur/business strategist, Roland Frasier.

  1. -2 J

    The New Frontier: AI, Paid Media, and Organic

    Welcome to a new episode of Business Lunch! In this episode, Roland Frasier and Ryan Deiss dive deep into the intricacies of search marketing versus paid media, exploring how marketing strategies have evolved with technological advancements. They discuss the unpredictability of Google updates, the shift towards social platforms by younger demographics, and the importance of adopting a multi-channel approach in today's digital landscape. Tune in as they share insights on the most effective channels for reaching an audience and why owned media might be more crucial than ever. Highlights: "If you’re starting from scratch with marketing, it’s not search marketing I’d double down on."    "The new model for organic reach should include connection, authenticity, and a surround sound strategy across multiple platforms." "People are looking for authenticity and consistency in the personalities they follow, not just content."  "As marketing evolves, the channels that once dominated are being overtaken by more agile, targeted, and engaging mediums."  Timestamps: 00:00 - Introduction: The Current State of Search Marketing  02:52 - The Inefficacy of Traditional Search for Nationwide Businesses  05:03 - Shifting Priorities: Paid Media vs. Organic Search  08:24 - The Impact of AI and Generational Changes on Search Behavior  11:05 - The Importance of Multi-Channel Marketing Strategies  14:00 - Connection and Authenticity in Content Marketing  17:00 - Discussing Owned Media and Its Advantages Over Organic Search  20:21 - User Experience and the Shift Away from Traditional Search  23:18 - Reddit as an Emerging Search Platform  26:28 - The Role of Specialized Sites and Social Groups in Niche Searches  27:24 - Conclusion: Future Outlook on Search Marketing CONNECT  • Ask Roland a question HERE. RESOURCES: • 7 Steps to Scalable workbook  • Get my book, Zero Down, FREE To learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/ Connect with me on social: 🎵 TikTok:  / rolandfrasier    📸  Instagram:a...

    29 min

  2. 25 OCT.

    Redefining Success Beyond the Financial Spectrum with Craig Siegel

    Welcome to a new episode of Business Lunch! In this episode, we sit down with Craig Siegel, a former Wall Street professional turned motivational speaker and entrepreneur. Craig shares his transformative journey from financial trading to finding fulfillment in helping others achieve their potential through personal development and entrepreneurship. Tune in to discover how Craig's experiences and insights can inspire you to reinvent your career and align your professional life with your personal values. Highlights: "Success is more than just making money; it's about finding your purpose and sharing your unique gifts with the world." "I believe once you have the willingness and step into discomfort, that could be your portal to expansion." "If you can look up, then you can get up, even if you're in the darkest valleys." "Playing small is canceled. Consider what else is possible and how." Timestamps: 00:51 - Introduction  02:06 - Craig's Transition from Wall Street to Entrepreneurship 04:09 - The Initial Draw to Financial Trading 05:42 - The Concept of Reinvention Based on Personal Experiences 09:45 - Addressing Limiting Beliefs 14:57 - Moments of Doubt and Personal Challenges 20:00 - Surprising Personal Discoveries During Reinvention 22:17 - Common Skepticisms and Misbeliefs 26:56 - Upcoming Marathon and Personal Goals 29:36 - How to Connect with Craig and Learn More About His Work CONNECT  • Ask Roland a question HERE. RESOURCES: • 7 Steps to Scalable workbook  • Get my book, Zero Down, FREE To learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/ Connect with me on social: 🎵 TikTok:  / rolandfrasier    📸  Instagram:  a...

    31 min

  3. 22 OCT.

    Why Starbucks is Ditching Discounts for Premium Drinks

    Welcome to a new episode of Business Lunch! In today’s episode, we dive into the latest strategic shift at Starbucks, where the company is moving away from discounts and back towards a premium coffee house model. Roland and Ryan discuss the potential challenges of this move, comparing it to similar strategies seen in companies like Domino's and Target. Can Starbucks reclaim its reputation as a high-end coffee brand, or will it fall into the same traps that have plagued many businesses trying to shift positioning? Highlights: "Starbucks went from premium to discount—can they bring back the coffee house vibe?" "Discounts attracted the wrong customers—Starbucks is now ready to ditch that approach." "The challenge is, can Starbucks be both premium and everywhere?" "Loyalty, not discounts—that's the new Starbucks strategy." Timestamps: 00:00 - Introduction: Starbucks’ Discount Dilemma 01:09 - Shift to Online and App Ordering: A Retailer in Disguise 04:44 - Problem with Discounts: Attracting the Wrong Crowd 05:50 - A Return to Premium: Starbucks’ New Strategy 06:26 - Roland's Take: Discounts vs. Loyalty Programs 09:23 - Can Starbucks Gain Premium Positioning Again? 12:23 - Case Study: How Domino’s Pizza Made Its Comeback 15:00 - The Third Place: Rebuilding the Coffee House Vibe 16:15 - How Brands Lose Their Way: Insights for Business Owners 21:31 - Predictions: Will Starbucks Stick to Its Plan? CONNECT • Ask Roland a question HERE. RESOURCES: • 7 Steps to Scalable workbook • Get my book, Zero Down, FREE To learn more about Roland Frasier 👉 https://msha.ke/rolandfrasier/ Connect with me on social: 🎵 TikTok: / rolandfrasier 📸 Instagram: / rolandfrasier 📱 Facebook: / rolandfrasierpage 💼 LinkedIn: / rolandfrasier Subscribe to Roland Frasier 👉 / @rolandfrasierepic Mentioned in this episode: Get Roland's Training on Acquiring Businesses! Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion! EPIC Training

    25 min

  4. 18 OCT.

    Decoding Team Dysfunction and Navigating Conflict

    Welcome to a new episode of Business Lunch! In this session, hosts Roland Frasier and Ryan Deiss dive deep into the nuances of building a cohesive leadership team, the importance of clarity days, and the role of personality tests in enhancing team dynamics. They explore strategic exercises that foster better communication and trust among team members. This discussion is packed with actionable advice on handling conflict, aligning team goals, and the significance of understanding individual communication styles within a team. Highlights: "The key is just as a leadership team, you're talking about stuff." "If you haven't done the five dysfunctions, highly recommend it." "Consensus kills because it's everybody basically creating what they call artificial harmony." "Giving people the benefit of the doubt and you will have a happier life and better relationships." Timestamps: 00:00 - Introduction to Clarity Days and Team Building 01:26 - Roland's Hectic Schedule and the Importance of Team Facilitation 04:16 - Insights on Personality Tests and Team Dynamics 06:36 - The Concept of Clarity Day Explained 10:11 - When to Initiate Leadership Exercises in a Company 13:24 - The Importance of Asking the Right Questions to Co-founders 17:32 - The Role of the CEO in Decision Making and Conflict Resolution 20:04 - Building Trust and Understanding within Leadership Teams 22:57 - The Importance of Regular Team Meetings and Personal Connections 27:29 - The Impact of Personal Wins and Team Cohesion CONNECT  • Ask Roland a question HERE. RESOURCES: • 7 Steps to Scalable workbook  • Get my book, Zero Down, FREE To learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/ Connect with me on social: 🎵 TikTok:  / rolandfrasier    📸  Instagram:  a...

    32 min

  5. 11 OCT.

    Can You Build a Business for Both Cash Flow and a Big Exit?

    Welcome to another episode of Business Lunch! In today’s episode, Roland and Ryan discuss the key differences between building a business for cash flow versus building it for a large exit. They dive deep into whether these two approaches are mutually exclusive, especially for bootstrapped businesses versus those with VC funding. If you’re wondering how to maximize cash flow while preparing for an exit or striking the right balance between reinvesting and taking money out of the business, this episode is packed with insights to guide your decisions. Highlights: “If you’re bootstrapped, you have a lot more flexibility than if you’re funded.” “A healthy business kicks out large amounts of distributable cash regularly.” “Cash left in a company can lead to bloat and actually slow down growth.” “Exits aren’t always what you anticipate—there’s a lot more to the story.” Timestamps: 00:36 – Introduction  00:55 – Can you build a business for both cash flow and exit? 01:57 – Insights into the path you pick when seeking VC funding 03:45 – Bootstrapped businesses and the flexibility they offer 09:19 – How excess cash in businesses can lead to bloat 11:35 – Cash flow management strategies: cash flow waterfall and budgeting 12:34 – How VC-backed businesses affect the path to an exit 14:06 – Building reserves for refunds and emergencies in cash-flow businesses 16:20 – Getting regular distributions VS waiting for a big exit 18:54 – Conclusion CONNECT  • Ask Roland a question HERE. RESOURCES: • 7 Steps to Scalable workbook  • Get my book, Zero Down, FREE To learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/ Connect with me on social: 🎵 TikTok:  / rolandfrasier    📸  Instagram:  a...

    20 min

  6. 8 OCT.

    Beyond Expertise: Hiring Leaders for Growth

    Welcome to a new episode of the Business Lunch podcast! In this episode, hosts Roland Frasier and Ryan Deiss dive deep into the complexities of hiring for executive leadership roles, particularly when you're unfamiliar with the specific function of the role. They discuss practical strategies for identifying and recruiting top talent, leveraging both traditional search firms and AI tools to define roles and refine hiring processes. Whether you're scaling up your business or just starting, this episode offers valuable insights into making strategic hires that align with your company's growth objectives. Highlights: "If you achieve any level of scale, you're going to have to hire people that are truly exceptional at those functional roles that you're not good at."  "The very first thing is to determine what is the actual need in the organization and then document what does the person who is going to fill the need look like."  "A good search firm is going to help you significantly."   "You need to tap an outside expert if you don't know anything about the role."   Timestamps: 00:01 - Introduction to Executive Hiring Challenges 01:01 - Welcome and Recap of Recent Activities 01:17 - Post-Event Fatigue and Personal Anecdotes 02:02 - Challenges of Attending a Music Festival Post-Business Event 03:59 - Transition from Personal Recap to Business Discussions 05:11 - Detailed Discussion on Hiring for Unknown Roles 08:09 - Identifying Business Needs and Role Requirements 11:18 - The Value of Leveraging Search Firms and AI in Hiring 15:00 - Discussing Cultural Fit and Defining the Hiring Process 20:00 - Effective Interview Techniques and Utilizing AI for Questioning CONNECT  • Ask Roland a question HERE. RESOURCES: • 7 Steps to Scalable workbook  • Get my book, Zero Down, FREE To learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/ Connect with me on social: 🎵 TikTok:  / rolandfrasier    📸  Instagram:  a...

    47 min

  7. 4 OCT.

    How to Live Without Regret: Life, Money, and Choices

    Welcome to a New Episode of Business Lunch! In this episode, the hosts dive deep into what it means to live intentionally and avoid the most common regrets people face in life. From financial planning to life planning, they explore powerful questions like "What would you do if you had only 5 years left to live?" They also discuss the idea of balancing work with family, the importance of agency over your life, and how to create a legacy you can be proud of. Tune in to learn how to live with purpose and avoid looking back with regret. Highlights: "Are you living the life you want, or the one others expect?" "Money should serve you, not the other way around." "Happiness is a choice, but too many people forget that." "If today was your last day, how would you spend it?" Timestamps: 00:00 – Introduction and reflections on intentional living. 02:39 – Discussing the dangers of low agency and a life spent on autopilot. 04:51 – Reflection on life planning and the importance of pursuing passions. 09:06 – Question 1: "What would you do if you were set for life financially?" 16:55 – Question 2: "How would you live if you had 5-10 years left?" 24:08 – Question 3: "What would you do if you had only 24 hours left to live?" 28:36 – Exploring financial planning vs. life planning: Living with purpose. 31:14 – Reflecting on legacy and how to avoid common life regrets. 34:27 – Making financial decisions with the end in mind. 37:58 – Closing thoughts on living a balanced life and avoiding regret. CONNECT  • Ask Roland a question HERE. RESOURCES: • 7 Steps to Scalable workbook  • Get my book, Zero Down, FREE To learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/ Connect with me on social: 🎵 TikTok:  / rolandfrasier    📸  Instagram:  a...

    41 min

  8. 1 OCT.

    Founder Mode vs. Manager Mode: Striking the Right Balance

    Welcome to a new episode of Business Lunch! Today, we dive into the intriguing dynamics between being in 'founder mode' and 'manager mode' within a business. Our hosts, Ryan Deiss and Roland Frasier, engage in a rich discussion about the challenges and strategies of balancing hands-on leadership with the necessity of delegation as companies scale. They explore insights inspired by Paul Graham's article on 'founder mode' and share real-world experiences that highlight the importance of a hybrid approach to management and leadership. Highlights: "This is not a problem to be solved, this is a tension that needs to be managed."  "Nobody cares as much about the company as the founder that created it."  "A good founder is a coach to the people they are mentoring."  "If you implement just one or two key insights from any of our sessions into your business, you are bound to see a return on investment much higher than what we could ever charge for admission."  Timestamps: 00:00 - Introduction  04:26 - The scalability and the practicality of a hybrid management mode 07:25 - Maintaining company culture and the dangers of founder dependency 09:34 - The cyclic needs of a business from founder and manager perspectives 12:45 - Shifting from manager to founder mode 16:36 - Micromanagement VS empowering employees 19:15 - The concept and application of skip-level meetings 23:26 - When and how to conduct skip-level meetings effectively 27:11 - Avoiding common pitfalls during skip-level meetings 29:00 - Final thoughts CONNECT  • Ask Roland a question HERE. RESOURCES: • 7 Steps to Scalable workbook  • Get my book, Zero Down, FREE To learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/ Connect with me on social: 🎵 TikTok:  / rolandfrasier    📸  Instagram:  a...

    40 min
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4,9
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À propos

How much more successful would you be if you had lunch once a week with an insanely successful entrepreneur who shared their biggest secrets on how they think and achieve success? Well, now you can! Grab your seat at the table as successful entrepreneurs reveal their step-by-step strategies, fascinating stories, travel hacks and other delicious tidbits each week with serial entrepreneur/business strategist, Roland Frasier.

Informations

  • Création
    Roland Frasier
  • Années d’activité
    2018 - 2024
  • Épisodes
    205
  • Classification
    Tous publics
  • Copyright
    © Copyright 2024 Roland Frasier
  • Site web de l’émission
    Business Lunch

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