Frec Founder & CEO Mo Al Adhem

In this episode, we sit down with Mo Al Adhem, the CEO and co-founder of Freck, to dive deep into his entrepreneurial journey and the innovative solutions his company offers in the wealth management industry. Mo shares his personal story of frustration with traditional money management and how it led him to create Freck, a platform that democratizes sophisticated investment strategies for everyone.

Timestamps:
00:09 - Introduction and Background
00:21 - Founding of Freck
00:43 - Frustration with Traditional Wealth Management
01:15 - Technology in Financial Services
02:08 - Introduction to Freck's Main Product
02:49 - Direct Indexing Explained
04:15 - Tax Loss Harvesting
05:40 - Historical Context and Technology Evolution
06:43 - Differentiation from Competitors
07:43 - Revenue Model
09:11 - Additional Revenue Sources
10:00 - Potential Expansion into Mortgages
10:49 - Company Size and Team Structure
11:28 - Benefits of a Small Team
12:32 - Hiring Philosophy
13:03 - Typical Workday
14:09 - Importance of Planning
14:38 - Customer Acquisition Strategy
16:00 - Word of Mouth Growth
16:11 - Advice for Founders
17:48 - Reading Interests
19:06 - Economic Outlook for 2025
20:46 - Thoughts on Bitcoin
22:06 - Reflecting on Opportunities Given
24:10 - Conclusion and Thanks