175 episodes

“How do I market my business? How do I find ideal clients in my photography, design or service business? Is it possible to make a full time income with my passion?”The Better Half to Boss Photography Podcast answers those questions and more! Tavia Redburn inspires the ambitious mom entrepreneur with stories, proven marketing strategies and productivity tips to start, grow and go full time in her business.Tavia shares how she became the primary income earner in her household with her photography business, all while homeschooling her 3 kids & how she retired her husband from his 9-5! Do you have a spouse stuck in a job they hate because they’re responsible to pay the bills? Are you ready to finally go full time, even hit 6 figures and beyond, with your passion to free your spouse from their 9-5? If you have a passion, there is a reason! It’s because you were made to be follow that passion! Go From Better Half to Boss!

From Better Half to Boss Photography Podcast Tavia Redburn - Photography Marketing Educator, Birth Photographer & Newborn Photographer

    • Business
    • 5.0 • 1 Rating

“How do I market my business? How do I find ideal clients in my photography, design or service business? Is it possible to make a full time income with my passion?”The Better Half to Boss Photography Podcast answers those questions and more! Tavia Redburn inspires the ambitious mom entrepreneur with stories, proven marketing strategies and productivity tips to start, grow and go full time in her business.Tavia shares how she became the primary income earner in her household with her photography business, all while homeschooling her 3 kids & how she retired her husband from his 9-5! Do you have a spouse stuck in a job they hate because they’re responsible to pay the bills? Are you ready to finally go full time, even hit 6 figures and beyond, with your passion to free your spouse from their 9-5? If you have a passion, there is a reason! It’s because you were made to be follow that passion! Go From Better Half to Boss!

    [168] Increase Your Photography Income with Same-Day Sales

    [168] Increase Your Photography Income with Same-Day Sales

    Do you want to make more money per client? How about simplifying your shooting and editing process to get more time back? I think we’re all raising our hands! 

    Whether you’re an on-location or studio photographer or if you do all inclusive digital download or In person sales – you’re going to learn so much from my guest today about how to make more money per client AND get your time back as a photographer. 
    In today's episode, join me as Liz Hansen, the powerhouse behind MILLION DOLLAR STUDIO, unveils the transformative strategy that supercharged her photography business. 
    Discover how implementing same-day sales not only elevated her income but also drastically improved client satisfaction. 
    Whether you're well-acquainted with In-Person Sales (IPS) or this is your first encounter, Liz's insights are bound to inspire and equip you with the tools to enhance your business model immediately.


    WHAT TO LISTEN FOR:
    A detailed breakdown of what same-day sales involve and how they can redefine your photography business.Step-by-step guidance on integrating same-day sales into your workflow to maximize profits and client engagement.Liz's personal journey and the profound impact same-day sales have had on her professional life.Tips and tricks directly from Liz that apply to various photography niches, not just her specialty in Boudoir.

    Has this episode sparked new ideas for your photography business? Share your thoughts and feedback by leaving us a review on iTunes!

    Resources & Links from this episode: 
    Connect With Liz!

    Free E-Book: https://milliondollar.studio/50-steps 
    Free Boudoir Mini-Course: https://milliondollar.studio/minicourse 
    Website: https://milliondollar.studio/
    Instagram: https://www.instagram.com/milliondollarstudiophotography/
    Twitter: https://twitter.com/Millionphotog
    Facebook: https://www.facebook.com/groups/themilliondollarstudio 
    LinkedIn: https://www.linkedin.com/company/million-dollar-studio
    Youtube: https://www.youtube.com/@milliondollarstudio
    Apply to join the Million Dollar Studio Program: https://milliondollar.studio/application

    • 55 min
    [167] Blogging & SEO Tips for Photographers

    [167] Blogging & SEO Tips for Photographers

    Are you a photographer posting blogs to boost your SEO but just can’t seem to crack Google's front page? It’s frustrating when your content doesn’t pull in traffic or convert visitors into clients, right? That’s why today I’m sharing detailed strategies and SEO tips for photographers so you can start ranking on Google!




    WHAT TO LISTEN FOR:


    ✅ Find out what Google really looks for in your blog posts and how you can use this knowledge to climb up the search rankings.


    ✅ Tips on incorporating these keywords effectively throughout your posts without coming off as spammy.


    ✅ Strategies for writing engaging, scroll-friendly blog posts that keep readers hooked from start to finish.


    And more! 




    This is like a mini masterclass tailored just for blogging photographers who want to harness the power of their blog to attract more clients. Whether you’re struggling with your blog or just want some SEO tips for photographers, these actionable tips will help transform your blog into a client magnet!

    🚨 Ready to take your SEO to the NEXT LEVEL? After you listen to the episode, ​click here to register for my upcoming free class​ "How to Create Content That Brings in Dream Clients"​ on May 1, 2024!



    Remember, if you found this episode useful, drop us a review at http://www.thebeautyinbirth.com/podcast. Your feedback helps more photographers benefit from these insights, and it keeps me creating content that helps you thrive!

    • 21 min
    [166] 9 Brain Hacks to Use to Book More Photography Clients

    [166] 9 Brain Hacks to Use to Book More Photography Clients

    Click play to try one (or all)! 

    Ready to book more clients in your photography business so you can go from hobbyist to full-time photographer? 

    In this episode, I'll share the top 9 brain hacks that transformed my business! These aren't just tips; they're game changers that shifted my mindset and supercharged my productivity and business growth.

    WHAT TO LISTEN FOR:
    The single most powerful brain hack that can set the tone for your entire dayMy hack for creating a work environment that boosts creativity and focus.Best strategy and hack for managing your time and mental energy (especially for parents)The hack that helped me book dream clients without marketing so hard.The morning brain hack that keeps me motivated and in a forward-thinking mindset.

    Podcast Episodes Mentioned:

    Episode 165: Ways to Boost Your Business' Value
    Do This if You Want to Grow to $10k Months in Less than a Year!
    How One Birth Photographer is on Track to Hit $100k
    A Little Change That Makes a Big Impact in Your Business & Life

    Resources:

    Free Portrait Pricing Calculator: http://www.thebeautyinbirth.com/calculator
    Leave me a review in Apple Podcasts! http://www.thebeautyinbirth.com/podcast 

    • 19 min
    [165] 8 Specific Ways to Boost Your Photography Business’ Perceived Value & Book More Clients

    [165] 8 Specific Ways to Boost Your Photography Business’ Perceived Value & Book More Clients

    Ever wonder why some photography businesses seem to effortlessly attract clients, even with higher prices?
    It’s all about the perceived value - that magical element that elevates your brand beyond “just another photographer.”
    Today, I’m diving deep into the art of boosting your photography business’s perceived value, ensuring clients choose you for the unforgettable experience and unique vibe you offer, not just your pricing.


    WHAT TO LISTEN FOR:
    8 practical strategies to significantly increase how potential clients see the value of your workWhat I give my clients at the end of every session to elevate the client experience.How to offer discounts and sales without devaluing your brand.

    Was this episode helpful? Let me know by leaving me a review on iTunes! Here's a guide to help you in leaving a review.
    Resources: 
    FREE PORTRAIT PRICING CALCULATOR: http://www.thebeautyinbirth.com/calculator Tavia’s Inquiry Phone Script: http://www.taviaredburn.com/script 

    • 23 min
    [164] 3 Mindset Shifts I Made About My Competition to Hit $10k Months

    [164] 3 Mindset Shifts I Made About My Competition to Hit $10k Months

    Have you ever found yourself deep in the rabbit hole of comparing your photography work to your competitors, to the point where it feels crippling?
    If so, you're not alone! 

    Today, I'm taking you through my journey of battling competition anxiety. I'll share not only the struggles I've faced at every level of my career but also the strategies that helped me overcome them. From feeling overshadowed by more advanced photographers to navigating the competitive waters of my educational business, I've been there. But more importantly, I've found ways through it! 
    WHAT TO LISTEN FOR:
    My personal story of facing and fighting the insecurities that come with constantly comparing myself to others.4 specific, actionable strategies to shift your focus from competition to personal growth.The 1 thing that will set you apart from your competition

    Has this episode been helpful to you? Let us know by leaving us a review on iTunes! Here's a guide to help you in leaving a review.


    Related Episodes: 
    Episode 124: 5 Lies Photographers Tell Themselves that Keep Them From $10k MonthsEpisode 85: 4 Ways to Think to Hit $10k Months with Photography


    Links Mentioned:
    How to Get a Fully Booked Calendar (without discounting): http://www.thebeautyinbirth.com/training 


    Resources: 
    FREE PRICING CALCULATOR: http://www.thebeautyinbirth.com/calculator Tavia’s Inquiry Phone Script: http://www.taviaredburn.com/script 

    • 19 min
    [163] How You Can Book More Photography Clients with Your Inquiry Follow Up

    [163] How You Can Book More Photography Clients with Your Inquiry Follow Up

    Learn the secrets to transforming those "maybe" inquiries into solid bookings with my tried-and-true follow-up strategies! 

    I'm all about making sure you're not just another name in a client's crowded inbox. 
    Instead, I'll show you how to be the standout photographer they just can't wait to work with. 
    From your very first "hello" to that winning follow-up message, I've got practical tips and advice to help you connect deeply and book more photography clients! 


    WHAT TO LISTEN FOR:
    The sweet spot for follow-up timing that shows you care (without overwhelming your potential clients.)Learn unique response techniques that'll make you the most memorable choice among a sea of competitors.Understand why a carefully crafted "Thank You" page isn't just polite—it's powerful for business.Learn how to share the value of your work in ways that resonate more deeply than price alone.Find out how to sprinkle value into every email, turning each follow-up into an opportunity to stand out.

    Related Episodes: 
    Episode 145: The Ultimate Guide to Crafting the Perfect Inquiry Response 

    Links Mentioned: 


    FREE: Tavia’s Phone Script: http://www.taviaredburn.com/script Birth Photography Client Workflow Emails: http://www.thebeautyinbirth.com/shop 

    • 17 min

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