From Passion to Profit: Heart Centered Strategies for FitPros Nichola Page

In this episode, Nichola challenges the misconception that email marketing is obsolete and emphasises its crucial role in business growth. She underscores the significance of building and nurturing an email list as a valuable asset, distinct from social media followers. By focusing on email marketing, businesses secure a direct communication channel with their audience, avoiding the vulnerability of relying solely on social media platforms. Nichola also explains the importance of consist...

In this week's episode of 'From Passion to Profit', Nichola delves into the hidden cash potential within fitness businesses. Nichola walks through the typical steps individuals take, from initial inquiry to becoming a member, highlighting common leaks in the marketing funnel. She emphasises the importance of plugging these gaps to optimise business growth and increase revenue.Key Takeaways:Leaks in the marketing funnel, such as no-shows and non-signups, can result in missed business opp...

Welcome back to another insightful episode of "From Passion to Profit." In this episode, our business expert, Nichola Page, unveils the secrets of boosting sales through a powerful strategy called lumpy mail. Nichola shares two impactful ways to implement this strategy, focusing on re-engaging with ex-clients or members and enticing existing clients to upgrade or explore new offerings.Nichola kicks off by explaining the concept of lumpy mail, reminiscent of the days when physical mail was a p...

Welcome to another episode of "From Passion to Profit" with Nichola Page. In today's session, Nichola delves into three key principles crucial for attracting more paying clients to your health and fitness business.Key Principles: Problem Solution Fit:Nichola emphasises the importance of the Problem Solution Fit. To successfully attract clients, there must be a clear understanding and alignment of three elements:Identifying the client's problem.Offering a solution that solves the problem.Ensur...

In this episode of "From Passion to Profit," host Nichola Page dives into the crucial topic of legal support for small business owners. Joining her is the esteemed legal expert, Suzanne Dibble, who shares insights and practical advice based on her 25 years of experience in the field.Key Takeaways:The Importance of Legal ProtectionSuzanne emphasises the critical role legal protections play in safeguarding small businesses.Real-life examples highlight the potential risks businesses face without...

In this empowering episode, join host Nichola Page in a thought-provoking conversation with mindset coach Eileen McCotter Davis. Together, they delve into the intricacies of negative self-talk, that little voice inside our heads that often hinders our journey to self-discovery and growth.Discover practical strategies to navigate and transform negative self-talk into a catalyst for positive change. Eileen shares invaluable insights, guiding you through the process of understanding and working ...