Marketing Secrets with Russell Brunson

YAP Media
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Marketing Secrets with Russell Brunson

Welcome to the Marketing Secrets with Russell Brunson! This show is for entrepreneurs and business owners who want to learn how to market in a way that lets us get our message, our products, and our services, out to the world… and yet still remain profitable. Learn from Russell Brunson, the world-famous internet marketer and a co-founder of the largest funnel creation software ClickFunnels. Russell shares his biggest “a-ha moments” and marketing secrets in each episode with complete transparency. From tough lessons learned, to mindset, to pure marketing strategy, Russell pulls you into his world and shares his personal journey and secrets to growing a business from $0 to $100,000,000 in just 3 years, with NO outside capital!

  1. 16 小時前

    Navigating Health, Hustle, and Happiness: Aggie Lal’s Entrepreneurial Story

    Recently, I had the pleasure of interviewing Aggie Lal, a truly inspiring entrepreneur with an incredible story. Aggie’s journey took her from being a travel influencer to a bestselling author and biohacker, all while building a thriving business using ClickFunnels. In this episode of the Marketing Secrets podcast, Aggie shares how she turned life’s challenges into opportunities, crafting a unique path that blends health, biohacking, and entrepreneurial spirit. We dive into her fascinating story, starting with a year-long Pacific sailing adventure fraught with near-death experiences, which set the stage for her transformation. Aggie details how her career evolved from Instagram influencer to health advocate after facing personal health struggles. Her bestselling book, Biohacking Like a Woman, captures these lessons, showing others how to align health strategies with their unique cycles. Whether it’s sharing her approach to challenges or building a lifestyle app, Aggie reveals how she keeps her business nimble and impactful. Key Highlights: From Sea to Strategy: How Aggie's epic sailing trip and early influencer career laid the groundwork for her entrepreneurial journey. Biohacking for Women: Unique insights on health, cycles, and wellness drawn from her bestselling book. Challenges That Convert: The structure and success of her 21-day health and fitness challenges. Scaling Sustainably: Growing a business organically without heavy reliance on paid ads. Tune in for an episode packed with inspiring takeaways, actionable strategies, and a peek behind the scenes of a truly unconventional entrepreneur! Learn more about Aggie here: @aggie And if you want to enjoy the Marketing Secrets Show ad-free, check out https://marketingsecrets.com/adfree Learn more about your ad choices. Visit megaphone.fm/adchoices

    58 分鐘

  2. 17 小時前

    Introducing The Side Hustle Show

    The Side Hustle Show is a really cool podcast I discovered recently. Int it, you'll find inspiration for ways to make extra money in your free time. Hear the awesome stories of entrepreneurs who have turned their spare time into successful side hustles. There are so many great episodes to check out! I hope you give The Side Hustle a listen.

    3 分鐘

  3. 2 天前

    Mastering Webinars, Pricing, and VSL Funnels: Q&A with Russell Brunson

    I had the opportunity to host a Q&A session with members of our One Funnel Away community, where we tackled challenges, refined strategies, and explored creative solutions for their funnels and business growth. This episode of the Marketing Secrets Podcast dives into real-life scenarios and the hands-on advice that can take your marketing efforts to the next level. From overcoming launch delays to optimizing webinar registration pages, we covered a range of topics that are critical for entrepreneurs and marketers striving to make an impact. Listening to these questions and the advice I shared will provide actionable insights you can implement immediately in your business. Key Highlights: Overcoming Funnel Delays: Strategies to create noise and drive traffic to time-sensitive challenges with limited time. Crafting High-Converting Registration Pages: Learn how specificity and curiosity drive opt-ins for webinars and challenges. Pricing for the Right Audience: Why raising prices can attract higher-quality leads and build long-term success. Simplifying Your Funnel: Tips on leveraging simple yet effective VSL funnels to drive conversions. Refining Offers: How to focus on one specific pain point to avoid overwhelming potential customers. Whether you're launching a new funnel, refining your messaging, or seeking inspiration for your next move, this episode is packed with actionable advice. Tune in, and let's build something amazing together! And if you want to enjoy the Marketing Secrets Show ad-free, check out https://marketingsecrets.com/adfree Learn more about your ad choices. Visit megaphone.fm/adchoices

    1 小時 6 分鐘

  4. 12月4日

    From Wall Street to Wealth Creation: The Inspiring Journey of the Wealth Twins

    In this episode of the Marketing Secrets podcast, I had an inspiring conversation with the Wealth Twins, the recipients of our first-ever Prime Mover Award. This award is given to entrepreneurs who achieve $10,000 in revenue using a one-to-many presentation—a milestone the Wealth Twins reached by overcoming challenges, refining their approach, and staying consistent. In this episode, they share their incredible journey from working on Wall Street to teaching financial literacy and building a business that empowers others to invest confidently and achieve financial independence. We dive into the hurdles they faced while creating their first offers and presentations, including their early struggles with webinars, technical difficulties, and learning the art of selling online. What makes their story truly remarkable is their relentless focus on iterating and improving each step of the way. They explain how they transitioned from selling a standalone course to crafting a complete offer that includes tools, tutorials, and live coaching, ensuring their customers have everything they need to succeed. Key Highlights: Lessons from Failure: How their first webinar flopped and the tweaks they made to start making consistent sales. Building a Better Offer: Transitioning from selling a course to creating a comprehensive offer with coaching and community support. Understanding Your Audience: Using feedback from customers and non-buyers to refine their presentation and address objections. Consistency Pays Off: The importance of showing up weekly and making incremental improvements to achieve big results. Empowering Through Financial Literacy: How they help their audience overcome fear and confusion around investing. Whether you're launching your first webinar or looking to take your offers to the next level, this episode is packed with insights, inspiration, and practical advice. Tune in and get ready to learn from the Wealth Twins' journey to success! And if you want to enjoy the Marketing Secrets Show ad-free, check out https://marketingsecrets.com/adfree Learn more about your ad choices. Visit megaphone.fm/adchoices

    45 分鐘

  5. 12月2日

    From Cigars to Continuity: Simon Devlin’s Secrets to Building Customer Loyalty

    Recently, I had the privilege of sitting down with Simon Devlin, a brilliant entrepreneur from Australia who’s mastered the art of blending offline and online business strategies. Simon runs a unique cigar business that combines the exclusivity of private clubs with powerful marketing principles. What makes Simon’s journey remarkable is how he has applied continuity, ascension models, and direct-response marketing to transform a traditional retail business into a thriving membership-based community. In this episode of the Marketing Secrets podcast, we explored how Simon started with a small cigar shop and grew it into a luxurious experience with tiered memberships, private lounges, and engaging customer interactions. From his early inspiration through Dan Kennedy’s teachings to building a systemized return path, Simon shares strategies that any entrepreneur can adapt—whether their business is online or offline. His approach to creating an unforgettable customer experience while driving retention and loyalty offers lessons that are both practical and profound. Key Highlights: Building a “return path” to ensure customers keep coming back, even in traditional retail. Transitioning from offering products to creating membership offers with unique perks. The power of hiring for the “service gene” to deliver exceptional customer experiences. How a cigar business grew continuity with engaging ascension models, from lockers to luxury experiences. Applying these offline strategies to online businesses, including creating personalized “lifetime value calls.” This episode is packed with actionable advice for anyone looking to build a lasting connection with their audience and drive consistent revenue. Tune in to discover how you can apply these principles to your own business and take your customer relationships to the next level! And if you want to enjoy the Marketing Secrets Show ad-free, check out https://marketingsecrets.com/adfree Learn more about your ad choices. Visit megaphone.fm/adchoices

    58 分鐘

  6. 11月27日

    Winning the War of Art: Overcoming Resistance with Steven Pressfield

    On this episode of the Marketing Secrets podcast, I dive deep into the theme of resistance with insights drawn from one of my all-time favorite books, The War of Art by Steven Pressfield. Resistance is that unseen force that stops us from doing what we’re meant to do—whether it’s starting a business, creating content, or pursuing personal growth. In this two-part episode, you’ll hear the highlights from my YouTube video about overcoming resistance and then a special hour-long interview I had with Steven Pressfield himself. It’s a must-listen for anyone looking to win the daily battle against their internal obstacles. Steven and I explore how resistance manifests in our lives, its deceptive lies, and the strategies to defeat it. We also discuss Steven’s personal journey, his groundbreaking works, and his profound insights into creative endeavors. This conversation will resonate not just with writers and artists, but with entrepreneurs, athletes, and anyone striving to live their calling. Key Highlights: Exposing Resistance: Recognize resistance as the enemy holding you back and learn how to map out its attacks in your daily life. The Lies We Believe: Uncover resistance’s tactics, like procrastination, shadow callings, and settling for temporary pleasures. The Bigger the Dream, the Bigger the Resistance: Why significant goals attract greater obstacles—and why that’s a sign you’re on the right track. Turning Pro: Learn how shifting your mindset from amateur to professional is the antidote to overcoming resistance. Steven’s Wisdom: Hear Steven’s stories, from his early struggles to finding his calling, and how he channels creativity through disciplined action. This episode is packed with transformative advice for conquering resistance and stepping into your highest potential. Tune in, take notes, and let’s beat resistance together! And if you want to enjoy the Marketing Secrets Show ad-free, check out https://marketingsecrets.com/adfree Learn more about your ad choices. Visit megaphone.fm/adchoices

    1 小時 13 分鐘
  7. No Ads Needed: Kathryn Jones Lish on Mastering Joint Partnerships

    11月25日

    No Ads Needed: Kathryn Jones Lish on Mastering Joint Partnerships

    Recently, I sat down with Kathryn Jones Lish, an expert in joint ventures and partnerships, for an insightful episode of the Marketing Secrets podcast. Kathryn and I dived deep into a tactic that played a pivotal role in building ClickFunnels to $10 million in revenue without a single ad purchase during its first two years: joint ventures. We unpacked how these partnerships can provide a powerful alternative to paid advertising, offering a scalable and sustainable way to drive traffic and sales. Kathryn shared her incredible journey, starting from her dorm room with limited resources to mastering the art of joint ventures. We discussed the framework she developed for creating successful collaborations, including how to identify complementary partners, position your offer effectively, and use step-by-step systems to ensure both parties achieve their goals. Her approach has delivered transformative results, and she offers actionable insights that anyone—from beginners to seasoned entrepreneurs—can implement. Key Takeaways: Understanding Joint Ventures: What they are, how they work, and why they’re a game-changer for traffic and sales. Complementary Partnerships: How to identify partners whose audiences align perfectly with your offer. Breaking News Method: Kathryn’s strategy for standing out and positioning yourself as the go-to choice for collaborations. Repitching for Success: Leveraging results to turn one-time partnerships into ongoing collaborations. Avoiding Common Mistakes: Why proving your offer and pitch matters before approaching a potential partner. Whether you're looking to break free from ad reliance or scale your business to new heights, this episode is packed with strategies that can redefine your approach to growth. Tune in and learn how to make partnerships your secret weapon! And if you want to enjoy the Marketing Secrets Show ad-free, check out https://marketingsecrets.com/adfree Learn more about your ad choices. Visit megaphone.fm/adchoices

    1 小時 6 分鐘
  8. From Creating Noise to Solving Agitation: Q&A from the OFA Challenge

    11月20日

    From Creating Noise to Solving Agitation: Q&A from the OFA Challenge

    In today’s episode of the Marketing Secrets podcast, I dive into one of my favorite strategies: creating and leveraging noise to make your products irresistible. I know firsthand how crucial it is to capture attention in a crowded marketplace, and today I’m sharing insights to help you do just that. We explore the difference between making your own noise versus aligning with noise that already exists in your industry. Both approaches have their pros and cons, but there’s a lot of potential in strategically using trends and events to drive traffic and boost sales. I share practical ways to capitalize on seasonal and cultural events, whether it's major sports matches or the wave of New Year's resolutions. It’s about harnessing the energy already present and riding that wave to introduce your offers. These tactics may seem simple, but they can be game-changers in connecting with your audience at the right moment. Key Highlights: Understanding the importance of creating a reason for your customers to buy now. How to align with trends and existing cultural moments to drive engagement. The difference between adding bonuses versus offering discounts and why the former could be a better strategy. Real-life examples, like how I’ve utilized big events like Black Friday or Christmas for ClickFunnels promotions. Insights on over-delivering in all aspects of your marketing to build lasting trust and brand loyalty. Whether you’re planning holiday campaigns or thinking ahead to 2025, this episode will give you the clarity and motivation to make your marketing stand out. Don't miss it! And if you want to enjoy the Marketing Secrets Show ad-free, check out https://marketingsecrets.com/adfree Learn more about your ad choices. Visit megaphone.fm/adchoices

    56 分鐘
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簡介

Welcome to the Marketing Secrets with Russell Brunson! This show is for entrepreneurs and business owners who want to learn how to market in a way that lets us get our message, our products, and our services, out to the world… and yet still remain profitable. Learn from Russell Brunson, the world-famous internet marketer and a co-founder of the largest funnel creation software ClickFunnels. Russell shares his biggest “a-ha moments” and marketing secrets in each episode with complete transparency. From tough lessons learned, to mindset, to pure marketing strategy, Russell pulls you into his world and shares his personal journey and secrets to growing a business from $0 to $100,000,000 in just 3 years, with NO outside capital!

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