FTC Finalizes Rule on "Fake Review"

Yesterday, the Federal Trade Commission announced its final rule addressing consumer reviews and testimonials. With this rule, the Commission takes aim at “fake” reviews and testimonials by prohibiting their sale or purchase and allows the agency to seek civil penalties against “knowing” violators. https://www.kelleydrye.com/viewpoints/blogs/ad-law-access/ftc-finalizes-rule-on-fake-reviews Gonzalo Mon gmon@kelleydrye.com (202) 342-8576 www.kelleydrye.com/people/gonzalo-e-mon Donnelly McDowell dmcdowell@kelleydrye.com (202) 342-8645 www.kelleydrye.com/people/donnelly-l-mcdowell Ioana Gorecki igorecki@kelleydrye.com (202) 342-8417 www.kelleydrye.com/Our-People/Ioana-Gorecki Caroline Schmitz cschmitz@kelleydrye.com (202) 342-8459 https://www.kelleydrye.com/people/caroline-t-schmitz Subscribe to the Ad Law Access blog - www.kelleydrye.com/subscribe Subscribe to the Ad Law News Newsletter - www.kelleydrye.com/subscribe View the Advertising and Privacy Law Resource Center - www.kelleydrye.com/advertising-and-privacy-law Find all of our links here linktr.ee/KelleyDryeAdLaw Hosted by Simone Roach