Future of Food 03: Riches in niches. How well is the New Zealand food sector innovating to meet global demand?

This Climate Business

 An explosion in the number of small food brands in the last 20 years hints at where New Zealand's future food opportunities exist: in global niches. New Zealand’s strength in co-ops and single-desk trading gave this tiny country global clout in commodities. But with consumer demand fracturing along almost individual lines - and combined with ever-improving innovation and rapid manufacturing - can we rely on our historic strengths to flourish? Are we investing in the right skills and products to dominate the niches?

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