GDPR Fines and Tracking Troubles: A Look at the Evolving Data Privacy Landscape

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Privacy Corner Newsletter: September 5, 2024

This newsletter covers key privacy developments, including:
▶ Uber's €290 Million GDPR Fine: The Dutch DPA fined Uber for failing to use appropriate safeguards when transferring personal data from its EU entity to the US, despite Uber's claim it wasn't necessary. This case highlights the confusion around international data transfers under GDPR.
▶ Swedish Pharmacies Fined for Using Meta Pixel (Even with Consent): These pharmacies demonstrate that getting user consent for tracking isn't enough. Organizations must also implement proper security measures and assess risks before using tracking tools.
▶ Google Loses Round in Chrome Tracking Case: A California court revived a lawsuit against Google for allegedly misleading users about data collection in Chrome's "Basic Browser Mode." The court ruled a "reasonable user" wouldn't expect such data collection without being signed in.

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