Getting Investors by Sharing Your WHY with Whitney Sewell

Founder of Life Bridge Capital LLC., Whitney Sewell began his real estate investing career in 2009. Whitney's passion is working with investors, helping them secure financial security via the exceptional opportunities that multifamily syndication offers. Since founding his own firm, Life Bridge Capital, in 2017, he has acquired 900 doors and $150M in assets under management. Whitney and his wife Chelsea are on a mission to help other families through the process of adoption. They have personally endured the financial burdens that the process puts on families and have committed 50% of their profits to this goal. 

In this episode, Whitney shares what syndication is, how to know if you are already doing it, what needs to be done if you want to do it legally, and the important steps to know before starting to do syndication. He also talks about getting investors on board, why you should connect to them on a personal level, and making it all about them. Ultimately, he shares his most significant reason for doing real estate investing.  

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What you'll learn in just 17 minutes from today's episode: 

• Find out the key factors when doing syndication so you move things faster and quicker
• Learn how to connect with people on a personal level to establish trust and credibility to take them to invest with you in no time
• Discover about marketing tools and strategies that work every time when finding investors 

Resources/Links: 

• Website: http://lifebridgecapital.com/ 

Topics Covered: 

• 02:03 - Raising 350 million dollars in asset management in the middle of a pandemic 
• 02:38 - Defining syndication 
• 03:39 - When should you do the whole syndication things and how to make things legal when you unknowingly already done it 
• 04:54 - Things you should be wary about when getting into partnerships 
• 06:20 - Important things and steps to think about when starting to do syndication 
• 08:53 - His biggest 'Why' for pursuing syndication 
• 12:34 - Marketing tool he uses for getting high net worth individuals to invest with him 
• 12:58 - One big thing about his networking style that earns him the trust and establishes his credibility 
• 14:46 - The fortune is in the follow-up 
• 17:09 - Sharing about the importance of delegation and building a team 

Key Takeaways: 

"You may already be syndicating and you don't know it. If someone is investing with you and do not have an active role in that deal, you're ultimately syndicating, and they're expecting a return." - Whitney Sewell 

"If you're going to get into this space, there are so many aspects to the syndication business. Well, think about what you are good at, like what energizes you. And I would focus on that and be the best that I could possibly be. And then you find other team members that are really good at those other things. And I've seen people move much faster in this business and much better." - Whitney Sewell 

"The way you network is so important. I would encourage you to really think about how you're connecting with someone and not do the shotgun approach." - Whitney Sewell 

Connect with Whitney Sewell: 

• Website: http://lifebridgecapital.com/ 
• Email:  whitney@lifebridgecaptal.com

Connect with Dave Dubeau: 

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