Globally Speaking is a podcast by and for localization professionals. We know what it’s like to be in your shoes, and to face the constant challenges that come with marketing in dozens of different languages and regions. In our podcast you’ll get insights on how global companies can achieve their goals in international markets.
The Past, Present and Future of the Globalization and Localization Association (GALA)
In this episode of Globally Speaking Radio, we talk to Allison Ferch, Executive Director of the Globalization and Localization Association (GALA). She speaks about the origins of GALA and its important role in supporting its members by addressing the challenges of the localization industry. Tune in to hear all this and more.
Tactics and Trends in SEO
In this episode of Globally Speaking Radio, we talk to Aoife Mc Ilraith, Vice President of Marketing at Semrush, an online visibility management platform used by seven million digital marketers worldwide. She talks about the importance of going local with your SEO strategy and tactics and how tools factor into the world of SEO. Tune in to hear all this and more.
A New Way to Look at Quality
In this episode of Globally Speaking Radio, we talk to Kirill Soloviev, Co-founder and CEO of ContentQuo, a linguistic quality technology provider. He talks about the importance of language quality, how to change the business perception of a quality programme from a cost to an investment and the effect machine translation (MT) is having on quality. Tune in to hear all this and more.
Localization Leadership in the Tech Industry
In this episode of Globally Speaking Radio, we talk to Stephanie Cardwell, Manager of Global Localization at Alteryx, a global leader in data analytics with 18 offices across five continents. She talks about her experience with building a localization program from scratch, working in Japan and her leadership role in the non-profit organization Women In Localization. Tune in to hear all this and more.
Hyper-personalization and Selling to Markets of One
In this episode of Globally Speaking Radio, we talk to Jim Compton, Technology Partnerships Manager at RWS, about how to use artificial intelligence (AI) to personalize the customer experience on a global scale. He tells us about the concept of hyper-personalization and outlines its challenges, benefits and pitfalls. Tune in to hear all this and more.
Getting a Handle on SEO
In this episode of the Globally Speaking Radio, we talk to Marshall Simmonds, SEO pioneer and founder of Define Media Group, an audience development consulting firm specializing in SEO. He discusses the current trends in SEO, the future of search and how your website can stay “SEO healthy” and at the top the search rankings. Tune in to hear all this and more.
Insightful and very current
This is a great program - congrats and Thank You for such an insightful podcast! I work in the localization industry and also happen to end up in it “by accident”, but I’m glad I never looked back. Listening to your podcast has inspired me to continue to learn even much more about the language industry and all its ramifications, so much so that now I’m continuing my education in the field. I just discovered the program this year but I have been catching up with all previous episodes. Today, I have a better appreciation for my role in this industry. Moreover, I feel that there’s still so much more to explore and learn about localization, internationalization, globalization, translation, interpretation, and global communication in general, and I’m excited to continue the journey. Keep up the great work!
I enjoy the insider’s viewpoint, very freshing.
Thanks Renato and Michael
We need more content like this