55 min

Going ALL-IN on AI with Antony Mayfield The MAJOR Difference

    • Business

Ready to go all-in on AI? Join host James Harrington and special guest Antony Mayfield, CEO of Brilliant Noise, as they break down the transformative power of artificial intelligence in the creative and business landscape. From revolutionising creative processes to geopolitical implications, this episode will guide you towards leveraging AI for success. Don't miss out—your future strategy depends on it.

🎤 Host: James Harrington

👥 Special Guest: Antony Mayfield, CEO at Brilliant Noise

🌱 Today's Topic: The debate for AI's positive impact

Fresh from the DLD conference, Antony shares insights on how AI is revolutionising creative processes and strategy. He emphasises that AI is not a threat but a tool that enhances human creativity.

Antony warns us to ignore AI at our peril and that strategists who know how to use AI will outperform those who don't.

🤖 What You'll Learn:


How AI is revolutionising creative processes
Why domain expertise is crucial for leveraging AI
The geopolitical implications of AI technology
The future of AI and its impact on strategy

Key Takeaways:


We won't be replaced by AI, but enhanced. It works best with human involvement.
Fear is not a useful reaction.
AI is a platform shift technology where a new technology comes out and it changes how you use all the other technology.
There will be a 'technology overhang', which means that even if development stops on generative AI or artificial intelligence now, there are still 5-10 years of innovation and value from what we will do with it.
Regulation will be incredibly difficult, but we need leaders and people to have the experience to understand its true potential impact.

Notes:


(Webinar) AI for leaders: webinar notes and links - https://brilliantnoise.notion.site/AI-for-leaders-webinar-notes-and-links-c0eea0428d3e473885931a6eae804734
(Antony's Substack) Antonym - https://antonym.substack.com/
(Brilliant Noise Substack) BN Edition -http://bnedition.substack.com/
(Video) Ludwig Ensthaler presentation - https://www.youtube.com/watch?v=a9OQSn2iwRk
(Substack) Ethan Mollick newsletter - https://substack.com/@oneusefulthing
(Learning) Strategy Finishing School - https://strategyfinishingschool.com/
(Conference) Digital Life Design - https://dld-conference.com/
(Book) The Coming Wave, by Mustafa Suleyman - https://www.goodreads.com/book/show/90590134-the-coming-wave
(Book) The Handover, by David Runciman - https://profilebooks.com/work/the-handover/
(Book) The Age of Surveillance Capitalism, by Shoshana Zuboff - https://profilebooks.com/work/the-age-of-surveillance-capitalism/
(AI Tool) Perplexity - https://www.perplexity.ai/
(AI Tool) Anthropic - https://www.anthropic.com/
(AI Tool) Poe - https://quorablog.quora.com/Poe-1
(LLM) Facebook's LLaMA model - https://research.facebook.com/publications/llama-open-and-efficient-foundation-language-models/

Ready to go all-in on AI? Join host James Harrington and special guest Antony Mayfield, CEO of Brilliant Noise, as they break down the transformative power of artificial intelligence in the creative and business landscape. From revolutionising creative processes to geopolitical implications, this episode will guide you towards leveraging AI for success. Don't miss out—your future strategy depends on it.

🎤 Host: James Harrington

👥 Special Guest: Antony Mayfield, CEO at Brilliant Noise

🌱 Today's Topic: The debate for AI's positive impact

Fresh from the DLD conference, Antony shares insights on how AI is revolutionising creative processes and strategy. He emphasises that AI is not a threat but a tool that enhances human creativity.

Antony warns us to ignore AI at our peril and that strategists who know how to use AI will outperform those who don't.

🤖 What You'll Learn:


How AI is revolutionising creative processes
Why domain expertise is crucial for leveraging AI
The geopolitical implications of AI technology
The future of AI and its impact on strategy

Key Takeaways:


We won't be replaced by AI, but enhanced. It works best with human involvement.
Fear is not a useful reaction.
AI is a platform shift technology where a new technology comes out and it changes how you use all the other technology.
There will be a 'technology overhang', which means that even if development stops on generative AI or artificial intelligence now, there are still 5-10 years of innovation and value from what we will do with it.
Regulation will be incredibly difficult, but we need leaders and people to have the experience to understand its true potential impact.

Notes:


(Webinar) AI for leaders: webinar notes and links - https://brilliantnoise.notion.site/AI-for-leaders-webinar-notes-and-links-c0eea0428d3e473885931a6eae804734
(Antony's Substack) Antonym - https://antonym.substack.com/
(Brilliant Noise Substack) BN Edition -http://bnedition.substack.com/
(Video) Ludwig Ensthaler presentation - https://www.youtube.com/watch?v=a9OQSn2iwRk
(Substack) Ethan Mollick newsletter - https://substack.com/@oneusefulthing
(Learning) Strategy Finishing School - https://strategyfinishingschool.com/
(Conference) Digital Life Design - https://dld-conference.com/
(Book) The Coming Wave, by Mustafa Suleyman - https://www.goodreads.com/book/show/90590134-the-coming-wave
(Book) The Handover, by David Runciman - https://profilebooks.com/work/the-handover/
(Book) The Age of Surveillance Capitalism, by Shoshana Zuboff - https://profilebooks.com/work/the-age-of-surveillance-capitalism/
(AI Tool) Perplexity - https://www.perplexity.ai/
(AI Tool) Anthropic - https://www.anthropic.com/
(AI Tool) Poe - https://quorablog.quora.com/Poe-1
(LLM) Facebook's LLaMA model - https://research.facebook.com/publications/llama-open-and-efficient-foundation-language-models/

55 min

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