Good Content with Shannon McKinstrie

Shannon McKinstrie
  • 5.0 (73)
  • MARKETING
  • CADA SEMANA
Podcast de Good Content with Shannon McKinstrie

Open a bottle of pinot grigio or whip up an oat milk latte and relax with your host, Shannon McKinstrie, as she cuts through the obnoxious social media noise, answers all your burning questions, and shares exactly what’s working right now in real time. No more second-guessing, it’s time to level up your social media game the tried and true way…with good content.

  1. HACE 2 DÍAS

    Let Your True Personality Shine

    This is a topic that’s been on my mind a lot lately, the importance of showing your brand personality on social media. Inspired by a recent LinkedIn post, we are going to explore why showing your true self is key to creating compelling content, even if you feel like you are too quirky or boring. We’re discussing the NFL’s sassy TikTok responses and I’m getting vulnerable with my own experiences. I’m also highlighting a couple accounts as we talk about why being authentically you can attract t...

    13 min

  2. 10 SEPT

    Start a Signature Series That People Keep Coming Back For

    Consider this your sign to start your own signature series that keeps your audience coming back for more. In this episode, we are going all in on how to start a signature series that makes your brand instantly recognizable and keeps followers coming back again and again. I’m using real-life examples to explore how creators are leveraging this type of content to grow their follower base and convert new visitors into loyal fans.In this episode we’ll be covering:Why this type of content helps gr...

    12 min

  3. 3 SEPT

    Why You Want to Use the New Instagram Features

    Here's the deal, when Instagram launches something new, they want you to hop on it, and Instagram’s latest feature has been the boost for reach and engagement you’ve been looking for. If you’ve been struggling with converting non-followers into followers or felt disheartened by low engagement, I’ve got some fresh insights for you. I’m breaking down Instagram’s new text overlay feature for carousel posts, with content ideas, and how it can boost your engagement. In this episode we’ll be c...

    13 min

  4. 27 AGO

    Is Storytelling the Missing Piece in Your Content?

    Instagram has always been a storytelling app and in this episode we are going all in on why your content needs storytelling. Social media apps are meant for human connection and we're diving deep into the heart of what makes social media so engaging. I’m sharing actionable tips and real examples on how you can become a captivating storyteller, even if you think you can't. You can use simple b-roll, text overlays, and talk-to-camera reels to create impactful content whether you're a business o...

    13 min

  5. 20 AGO

    Make Your Content Pop by Knowing Why People Want to Buy

    Are you struggling with low engagement and reach on social media? Can't get your reels to convert viewers into followers? If you’re nodding yes, I've got you! In this episode, we're diving into the vital role of market research, because the biggest thing that you can do to create good content is figure out why people buy from you. We'll also explore how knowing the outcomes and desires of your audience can truly make a difference in the way your content is received. Plus, I'll share a pr...

    10 min

  6. 13 AGO

    Boost Your Instagram Engagement With These Simple Strategies

    Today we're diving into the topic that’s on everyone's mind right now: engagement. If you've been feeling the pinch with your social media stats lately, you don’t want to miss this episode because I’m sharing actionable tips to give your content the boost it needs. From going live and collaborating with others to actively engaging with your audience and creating scroll-stopping content, I'm breaking down the strategies that actually work. In this episode we’ll be covering:Observing and a...

    11 min

  7. 6 AGO

    Getting Your Audience to Care About Your Content

    Guess what time of year it is? It’s FALL content time! August is just the beginning of fall content on Instagram and we are about to dig into creating engaging content that will impress your audience. We’ll take a look at the reels going viral right now and what makes them so effective, so you can take these tips and create reels that your audience can’t help but share. I’m also getting a little personal in this episode as we discuss expectations, so you don’t want to miss it!In this episode ...

    13 min

  8. 30 JUL

    SEO Strategies to Optimize Your Instagram Content

    Now that you have good content, it’s time to optimize it! In this episode we’re going all in on keywords, hashtags, and SEO. There's been a lot of buzz and even some fear-mongering about changes to hashtags and how they impact your reach. But don't worry, I'm here to set the record straight and give you some practical tips to optimize your Instagram content. We'll discuss how hashtags are still an important way to categorize your content and get discovered, even if they don't boost reach quit...

    12 min
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Open a bottle of pinot grigio or whip up an oat milk latte and relax with your host, Shannon McKinstrie, as she cuts through the obnoxious social media noise, answers all your burning questions, and shares exactly what’s working right now in real time. No more second-guessing, it’s time to level up your social media game the tried and true way…with good content.

Información

  • Creador
    Shannon McKinstrie
  • Años de actividad
    2 k
  • Episodios
    28
  • Clasificación
    Explícito
  • Copyright
    © 2024 Good Content with Shannon McKinstrie
  • Mostrar sitio web
    Good Content with Shannon McKinstrie

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