How to Change Minds | Anand Giridharadas

Good Life Project

Is it even possible to have a genuinely open conversation that holds the potential to persuade someone to your point of view anymore? Or have we entered a “post-persuasion” state? And, if so, is there a way to change that?

How to move people back into conversation, and set the table for openness and, maybe even persuasion to a different set of ideas, beliefs and actions? 

Our guest today, Anand Giridharadas, has been studying this very question for years. In our conversation today, Anand and I dive deeper into the politics of persuasion, dissect the underlying drivers behind division, identity politics, social reinforcement, and explore a number of specific ideas and strategies designed to help us all get back to a place of more empathy and understanding. 

You can find Anand at: Website | Instagram

If you LOVED this episode you’ll also love the conversations we had with Zoe Chance about personal social dynamics and the art of persuasion.

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