145 episodes

Each week, the Grow Your Practice Podcast with Chad Madden of Breakthrough brings you no-nonsense marketing & business growth strategies that deliver new patients and higher profits.

Co-Founder of Breakthrough, Owner of Madden Physical Therapy and Author of "Killer Marketing Secrets for Private Practice PTs", Chad grew his practice 600% in the last five years using direct response marketing strategies. He sees more than 200 new patients each month in his single location Private Practice. Now he's teaching over 800 Practice Owners to do the same.

Grow Your Practice Podcast Chad Madden, Co-Founder of Breakthrough

    • Business
    • 5.0 • 59 Ratings

Each week, the Grow Your Practice Podcast with Chad Madden of Breakthrough brings you no-nonsense marketing & business growth strategies that deliver new patients and higher profits.

Co-Founder of Breakthrough, Owner of Madden Physical Therapy and Author of "Killer Marketing Secrets for Private Practice PTs", Chad grew his practice 600% in the last five years using direct response marketing strategies. He sees more than 200 new patients each month in his single location Private Practice. Now he's teaching over 800 Practice Owners to do the same.

    Practice Manager, Brad Saunders on Rolling Out Remote Therapeutic Monitoring Across 10 Locations

    Practice Manager, Brad Saunders on Rolling Out Remote Therapeutic Monitoring Across 10 Locations

    Brad Saunders, Practice Manager at Carolina Physical Therapy and Sports Medicine, shares why his practice decided to roll out Remote Therapeutic Monitoring (RTM) and how it's going.

    He talks through lessons learned and steps to take if you choose to roll out RTM in your practice.

    Want to join the next conversation LIVE? Attend the next Grow Your Practice Live on Tuesday, December 6 at 1pm Eastern. Come prepared to ask your most pressing questions about your practice and share your insights with others. Sign up here: getbreakthrough.com/join-live

    • 42 min
    The Physical Therapists' Pledge

    The Physical Therapists' Pledge

    Chad talks about the big movement Breakthrough is leading, along with physical therapists across the country, to fix the broken healthcare system.

    What is the Physical Therapists' Pledge? Why are hundreds of PTs signing it? What's the desired outcome?

    Chad answers all these questions in the podcast.

    To learn more and take the Physical Therapists' Pledge, visit PatientDemand.com.

    --------------------------------

    Interested in joining the next podcast LIVE and participating in the conversation? Your next opportunity is coming up on Tuesday, December 6th. Register now at getbreakthrough.com/join-live

    • 11 min
    Can You Get Patients on TikTok? Here's What We Found.

    Can You Get Patients on TikTok? Here's What We Found.

    Carl Mattiola, the OTHER CoFounder of Breakthrough, takes over the podcast to talk about the opportunity with TikTok.

    This episode is a recorded session from Breakthrough's recent Virtual Summit.

    Carl answers questions like:

    “Are patients on TikTok?”

    “Is TikTok overhyped?”

    “What is the fastest growing demographic on TikTok?

    “What kind of content is working on the platform?”

    To view the recording with slides, visit https://info.getbreakthrough.com/virtual-summit-replay and scroll to the ‘TikTok’ session.

    • 28 min
    LIVE: Eliminating Your Slow Season

    LIVE: Eliminating Your Slow Season

    In this live session, we tackled the question of how to avoid a decline in visits during your slow season.

    I share how I worked with my team to eliminate our slow season entirely and turn it into our busiest time.

    We also discussed questions from the Breakthrough Inside Circle group on topics such as hiring and personnel, benefits verification, and more.

    Want more tips on how to grow despite the holidays, inflation, and declining reimbursements...?

    To schedule a free consultation and learn how you can boost Patient Demand in your community, visit getbreakthrough.com/podcastoffer

    • 55 min
    The State of Healthcare

    The State of Healthcare

    Chad recently conducted in-depth research on the state of healthcare in the U.S. In this episode, he shares his findings and discusses what it means for conservative care.

    To view the recorded version with slides, visit https://info.getbreakthrough.com/virtual-summit-replay.

    Want to join the next conversation LIVE? Attend the next Grow Your Practice Live, where you can ask Chad anything. Sign up here: getbreakthrough.com/join-live

    • 40 min
    Marketing Across the 5 Stages of Awareness to Create Patient Demand

    Marketing Across the 5 Stages of Awareness to Create Patient Demand

    The 5 Stages of Awareness, defined by Eugene Schwartz, help owners generate consistent demand for their services.

    Most PTs today only capture demand from people who already know them. While this group makes up the lowest-hanging fruit, it excludes many potential patients: Those who could benefit from PT but don’t know it.

    Practices looking to generate consistent patient visits can achieve greater success by marketing across all five stages of awareness.

    • 30 min

Customer Reviews

5.0 out of 5
59 Ratings

59 Ratings

**LOVER** ,

THE BEST PODCAST

Love the podcast!!!

Westcoast PT ,

Strategic Nuggets helping my Practice!

Love listening to this podcast. The unique approaches to each individual practice gives me confidence to roll out portions in my practice. I’m currently focusing on scaling my practice so this will help me along the way.

Mark PT ,

Value in so many ways!

I’ve been listening to Chad and working with his team at Breakthrough for over 4 years now, and I continue to learn and grow as a business owner as a result. The podcasts give insight and valuable information that is relevant to the practice owner in the current times and for future planning. You can’t go wrong listening as there are so many gems to take from his discussions. Keep the info coming!

Top Podcasts In Business

iHeartPodcasts
NPR
Ramsey Network
Morning Brew
Jocko DEFCOR Network
Guy Raz | Wondery

You Might Also Like

Nathan Shields
Brian J. Gallagher, PT.
The Paul Gough
Ramsey Network
Dr. Danny Matta, PT, DPT, OCS, CSCS, & Entrepreneur
Dave Kittle