Growing Your B2B Small Business with Robert Poole

Robert Poole
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Growing Your B2B Small Business with Robert Poole

Do you have a small business that sells to other businesses? If so, you probably know that there are plenty of resources for companies that market to consumers or companies who sell to large, Fortune 500 type companies. But what about the small businesses in the middle who sell to other companies. Where do we go to get answers? How do we grow our companies consistently while still keeping our sanity? That’s the question, and this podcast is the answer.If you're listening to this podcast, you're part of an elite group of achievers who aren't willing to settle for just a nine to five job. You are one of the heroes in our society and you should be proud of it. Welcome to the tribe and welcome home.

  1. 10/17/2022

    How to Identify and Hire Top Salespeople

    Hiring top salespeople is one of the most difficult things small business owners do. In this episode, we are going to talk about the top 5 things that superstar salespeople have that mediocre salespeople don't. Then we are going to talk about how to use these attributes to hire the right people.

    25 min

  2. 10/10/2022

    Creating Recurring Income for Your Business

    So what’s one of the biggest problems with generating revenue? Consistency. How would you like to create a recurring revenue stream, regardless of your product or service? In this episode, we are going to let you in on the secret to making money while you sleep.You can also view the video version on Youtube here: https://youtu.be/3fw1gVflr3M

    20 min

  3. 10/03/2022

    The 5 Chemicals You Must Trigger to Sell Anything

    Have you as a consumer ever bought something even though you didn't feel great about it, didn’t like the salesperson, but you felt you needed it so you bought it in spite of the salesperson? The reason you didn’t enjoy it is because the salesperson didn’t sell you the correct way. Check out this episode on how to get your customers to enjoy buying from your company so much that they start referring their friends before they even use your product or service!You can also watch the video ve...

    26 min

  4. 06/27/2022

    Supercharge your Sales Conversion with Effective Closing

    In this podcast episode i'm teach you how to effectively close deals and get those sweet, sweet conversions. Below are the key topics I talk about in this episode. 1. “I'll Think About It…”Have you ever heard the classic objection in sales, “I’ll think about it”? That is a sign the prospect is nervous to move forward. 2. Sales GurusMaybe you can relate to what I was experiencing. Maybe you have listened to all the sales gurus and all their slick techniques, but it still isn’t workin...

    24 min

  5. 06/20/2022

    Change Prospects Beliefs and Get Them to Love Buying From You

    When I started out in B2B sales as a young man in my 20s, I learned all I could about selling techniques. I learned all the classic sales techniques, even things like the “Ben Franklin” close.For many years I struggled as I tried to implement a lot of techniques that sales trainers taught. I memorized scripts, learned about how to close people with techniques like scarcity and urgency, but it was an uphill battle. I can’t tell you how many times I’ve seen the prospect’s whole demeanor change ...

    17 min

  6. 10/28/2021

    What Happens to Me, Happens for Me

    Business challenges are expected and we can deal with them. What about the more serious, catastrophic, or even just “bad things” we encounter? How do we keep from getting totally derailed in our business?

    15 min

  7. 09/30/2021

    If I gave you $100, would you give me $10

    Have you ever implemented a new tactic that seemed like it was really paying off well, but then you wake up a year later and realize it’s not coming close to what you thought it would? Or even worse, you are actually losing money? I know I have. It comes down to effectively evaluating return on investment, both with hard dollars and the not so easy to quantify use of resources. Listen to this episode to find out how to keep this from slowing you down and vastly increase the speed of...

    21 min

  8. 09/21/2021

    Getting Through to B2B Decision Makers Part 2 - Offline Methods

    Have you ever thought, “If I could only get through the gatekeeper, I know I could sell the decision maker?”Getting through to decision makers is the Holy Grail of marketing and sales. It’s critical, but it also happens to be difficult.Let’s talk about some techniques to get through gatekeepers, particularly when you are selling high ticket items that aren’t an online click a button type of sale.

    18 min
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About

Do you have a small business that sells to other businesses? If so, you probably know that there are plenty of resources for companies that market to consumers or companies who sell to large, Fortune 500 type companies. But what about the small businesses in the middle who sell to other companies. Where do we go to get answers? How do we grow our companies consistently while still keeping our sanity? That’s the question, and this podcast is the answer.If you're listening to this podcast, you're part of an elite group of achievers who aren't willing to settle for just a nine to five job. You are one of the heroes in our society and you should be proud of it. Welcome to the tribe and welcome home.

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