In this episode of The Heads In Beds Show, Paul and Conrad give a TON of ideas on photo and video assets that you need to build your vacation rental brand. ⭐️ Links & Show Notes Paul Manzey Conrad O'ConnellConrad's Book: Mastering Vacation Rental MarketingConrad's Course: Mastering Vacation Rental Marketing 101Short-Term Rental Photography Secrets with Andrew KellerISOneedphotos 🔗 Connect With BuildUp Bookings WebsiteFacebook PageInstagram🚀 About BuildUp Bookings BuildUp Bookings is a team of creative, problem solvers made to drive you more traffic, direct bookings and results for your accommodations brand. Reach out to us for help on search, social and email marketing for your vacation rental brand. Video ideas: 📍 Property Showcase Videos (25 Ideas) Core Property Tours 60-Second Property Highlight Reel – Wide-angle shots of living areas, bedrooms, kitchen, outdoor spaces ending with dramatic drone pullbackPOV Guest Arrival Experience – GoPro-style journey from parking to front door to best view in the houseFollow-Me Guided Tour – Host-led walkthrough highlighting unique features and amenitiesBefore & After Renovation Reveal – Split-screen transformation showcasing property improvementsRoom-by-Room Flash Tour – 3-second clips of each space with text overlays (Master Suite, Chef's Kitchen, Game Room)Amenity Spotlights Unique Feature Deep Dive – 30-second focus on standout amenities (infinity pool, wine cellar, home theater)Chef's Kitchen in Action – Professional cooking demonstration showcasing high-end appliancesOutdoor Living Paradise – Pool, hot tub, fire pit, BBQ area montage with lifestyle shotsMaster Suite Experience – Morning coffee in bed with sunrise view through floor-to-ceiling windowsSmart Home Technology – Voice-controlled lighting, automated blinds, keyless entry demonstrationAdvanced Visual Content Aerial Property Overview – Drone 360° orbit at golden hour with distance markers to beaches/attractionsDay-to-Night Transformation – Time-lapse showing property from sunrise to illuminated eveningSeasonal Property Evolution – Same view across all four seasons (great for year-round bookings)Virtual Tour Teaser – 360° bedroom pan encouraging full Matterport tour viewingCinematic Property Film – Slow motion, professional lighting, and music telling the property's storyPractical Demonstrations Guest Arrival Guide – Step-by-step check-in process from parking to settling inAmenity How-To Series – Hot tub operation, smart TV setup, grill instructionsProperty Navigation Map – Animated overlay showing routes to beach, downtown, parkingWi-Fi Speed Test – Real-time demonstration for remote workersStorage & Space Solutions – Closet space, luggage storage, family organization tipsMaintenance & Updates Turnover Time-Lapse – Professional cleaning team preparing property in fast-forwardRecent Upgrades Showcase – New furniture, technology, or amenity additionsQuality Assurance Check – Host's pre-arrival inspection ensuring everything is perfectSeasonal Maintenance – HVAC service, pool opening, landscape updatesAccessibility Features – Ramps, grab bars, accessible bathrooms for inclusive marketing🎯 Lifestyle & Guest Experience (15 Ideas) Daily Experiences Perfect Morning Routine – Coffee brewing, sunrise yoga on deck, fresh pastriesCozy Evening Ritual – Fireplace crackling, wine pour, city lights twinklingFamily Fun Montage – Game night laughter, pool splashing, movie night setupCouples Retreat Moments – Hot tub under stars, breakfast in bed, sunset dinnerRemote Work Paradise – Home office setup, video call with beach backdropEntertainment & Recreation Game Room Championships – Pool table trick shots, arcade game highlights, competition laughsOutdoor Adventure Prep – Packing beach bags, loading kayaks, hiking gear organizationSpa Day at Home – Bubble bath setup, face masks by the pool, massage table readyCelebration Central – Birthday party setup, anniversary dinner, graduation toastPet-Friendly Features – Dog bed setup, fenced yard, nearby dog park walkthroughCulinary Experiences Gourmet Cooking Experience – Using high-end appliances to create restaurant-quality mealsLocal Grocery Haul – Shopping at nearby markets, unpacking fresh ingredientsBBQ Master Class – Grilling techniques, outdoor dining setup, sunset feastCoffee Connoisseur Corner – Espresso machine tutorial, morning coffee ritualWine & Dine Experience – Cellar selection, proper glassware, tasting notes🗺️ Local Area & Activities (10 Ideas) Attraction Showcases Top 5 Local Attractions Countdown – Quick-cut tour of must-visit spots with distancesHidden Gems Revealed – Secret beaches, local favorite restaurants, insider tipsSeasonal Activity Guide – Skiing in winter, beach days in summer, foliage tours in fallFoodie Adventure Map – Farmers markets, food trucks, fine dining recommendationsFamily-Friendly Itinerary – Zoo, adventure parks, kid-friendly restaurantsExperience Documentation Day Trip Inspiration – POV drive to wine country, mountain hikes, city explorationLocal Event Calendar – Festivals, concerts, seasonal celebrations nearbyWeather-Proof Activities – Rainy day museums, indoor entertainment, covered marketsTransportation Options – Rental car pickup, public transit, ride-share availabilityShopping & Services – Grocery stores, pharmacies, urgent care locations⭐ Social Proof & Reviews (8 Ideas) ...
