86 episodes

The Heads In Beds Show is your vacation rental & accommodations marketing podcast co-hosted by Conrad O'Connell and Paul Manzey. Learn how to double your direct bookings with search, social & email marketing strategies and tactics.

Heads In Beds Show Conrad O'Connell

    • Business
    • 5.0 • 17 Ratings

The Heads In Beds Show is your vacation rental & accommodations marketing podcast co-hosted by Conrad O'Connell and Paul Manzey. Learn how to double your direct bookings with search, social & email marketing strategies and tactics.

    Scaling Your Vacation Rental Business Beyond $1m In Bookings With 'Middleweight' Marketing

    Scaling Your Vacation Rental Business Beyond $1m In Bookings With 'Middleweight' Marketing

    In this episode Conrad and Paul talk about the scaling of your vacation rental business past $1m in gross bookings with frameworks from 'Mastering Vacation Rental Marketing' - in the middleweight section. 
    Enjoy!
    ⭐️ Links & Show Notes
    Paul Manzey Conrad O'ConnellConrad's Book: Mastering Vacation Rental Marketing
    🔗 Connect With BuildUp Bookings
    WebsiteFacebook PageInstagramTwitter🚀 About BuildUp Bookings
    BuildUp Bookings is a team of creative, problem solvers made to drive you more traffic, direct bookings and results for your accommodations brand. Reach out to us for help on search, social and email marketing for your vacation rental brand.

    • 46 min
    Google Ads vs Facebook (Meta) Ads - What Is The Difference For Your Vacation Rental Business?

    Google Ads vs Facebook (Meta) Ads - What Is The Difference For Your Vacation Rental Business?

    In this episode Conrad and Paul talk about the difference between Google Ads and Facebook (Meta: including Facebook and Instagram) Ads and how each one can help and grow your vacation rental business.
    Enjoy!
    ⭐️ Links & Show Notes
    Paul Manzey Conrad O'ConnellConrad's Book: Mastering Vacation Rental Marketing
    🔗 Connect With BuildUp Bookings
    WebsiteFacebook PageInstagramTwitter🚀 About BuildUp Bookings
    BuildUp Bookings is a team of creative, problem solvers made to drive you more traffic, direct bookings and results for your accommodations brand. Reach out to us for help on search, social and email marketing for your vacation rental brand.

    • 38 min
    Ch-Ch-Changes: Do They Kill Your Direct Booking Biz?

    Ch-Ch-Changes: Do They Kill Your Direct Booking Biz?

    In this episode Conrad and Paul talk about changes happening in 2024 including 'cookies' going away (or are they), third-party tracking, email DNS verifications, privacy-first rules and more.  
    Enjoy!
    ⭐️ Links & Show Notes
    Paul Manzey Conrad O'ConnellConrad's Book: Mastering Vacation Rental MarketingGoogle Analytics 4 CookiesEmail DNS changes
    🔗 Connect With BuildUp Bookings
    WebsiteFacebook PageInstagramTwitter🚀 About BuildUp Bookings
    BuildUp Bookings is a team of creative, problem solvers made to drive you more traffic, direct bookings and results for your accommodations brand. Reach out to us for help on search, social and email marketing for your vacation rental brand.

    • 37 min
    Building Your Vacation Rental Business Beyond The Lightweight Stage ($200k~ In Bookings) With Digital Marketing

    Building Your Vacation Rental Business Beyond The Lightweight Stage ($200k~ In Bookings) With Digital Marketing

    In this episode Conrad and Paul talk about the growing point of every vacation rental business - $200k in gross revenue and bookings.
    Enjoy!
    ⭐️ Links & Show Notes
    Paul Manzey Conrad O'ConnellConrad's Book: Mastering Vacation Rental Marketing
    🔗 Connect With BuildUp Bookings
    WebsiteFacebook PageInstagramTwitter🚀 About BuildUp Bookings
    BuildUp Bookings is a team of creative, problem solvers made to drive you more traffic, direct bookings and results for your accommodations brand. Reach out to us for help on search, social and email marketing for your vacation rental brand.

    • 35 min
    The Art Of The Offer: Making Homeowner Lead Gen More Effective For Vacation Rental Brands

    The Art Of The Offer: Making Homeowner Lead Gen More Effective For Vacation Rental Brands

    In this episode Conrad and Paul break down the key to making a great offer to drive more lead gen for vacation rental homeowners.
    Enjoy!
    ⭐️ Links & Show Notes
    Paul Manzey Conrad O'ConnellConrad's Book: Mastering Vacation Rental Marketing
    🔗 Connect With BuildUp Bookings
    WebsiteFacebook PageInstagramTwitter🚀 About BuildUp Bookings
    BuildUp Bookings is a team of creative, problem solvers made to drive you more traffic, direct bookings and results for your accommodations brand. Reach out to us for help on search, social and email marketing for your vacation rental brand.

    • 28 min
    Coming Up With A Brand Name That Sticks For Your Vacation Rental Company

    Coming Up With A Brand Name That Sticks For Your Vacation Rental Company

    In this episode Conrad and Paul explore naming and branding a vacation rental company as a way to make a brand that is SMILE worthy and not SCRATCH worthy. 
    Enjoy!
    ⭐️ Links & Show Notes
    Paul Manzey Conrad O'ConnellConrad's Book: Mastering Vacation Rental MarketingBuy This Book Too: Hello, My Name Is Awesome: How to Create Brand Names That Stick
    🔗 Connect With BuildUp Bookings
    WebsiteFacebook PageInstagramTwitter🚀 About BuildUp Bookings
    BuildUp Bookings is a team of creative, problem solvers made to drive you more traffic, direct bookings and results for your accommodations brand. Reach out to us for help on search, social and email marketing for your vacation rental brand.

    • 34 min

Customer Reviews

5.0 out of 5
17 Ratings

17 Ratings

Mountain Mama Cabins ,

VR Marketing Gold

I’m a Build Up Bookings client and I listen to this podcast weekly. It’s really helpful to get a regular look behind the curtain to see how these guys are thinking about marketing vacation rentals. Because they work with so many different clients, they have a unique view on what works and what doesn’t. Each episode is packed with insights which any VR pro will find useful.

Sav-smith ,

So helpful

I love the episode on ways to get last minute bookings! So helpful and great information!

jfuhr31 ,

If you’re in Marketing, you should be listening to Heads in Beds Show

Conrad and Paul are two of the vacation rental industry-leading marketing experts. This podcast gives informative and actionable takeaways for any level of marketing position. I love that their advice is backed by their own practice, successes and failures. Whatever they are telling us to do in this podcast, you can trust that it works. Definitely worth a listen.

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