Health Coach Academy

Omar Cumberbatch
Health Coach Academy

Cutting edge strategies for the Certified Health Coach! As Health Coaching becomes more popular by the day, it is vital that we are able to use all of the resources available to us to create thriving practices in order to provide our clients with results that they truly want. The Health Coach Academy interviews experts of various disciplines to help us understand the concepts that will make our business boom all while keeping up with the latest health and wellness trends so that we are better able to serve our clients. Join us as we obtain the tools necessary to strengthen our industry’s reputation as major players in the health and wellness movement.

  1. NOV 12

    Crafting Words that Sell: Copywriting Essentials with Linda Melone

    Great copy is the key to a thriving business.  If you can understand the nuances of your industry, you become a master of the language, the vibe, and the challenges of your audience.  This understanding creates the connection that enables you to speak to prospective clients at a much more meaningful level that leads to better offers and more sales. In this episode, we dive deep into the world of copywriting with expert Linda Melone, uncovering the secrets behind writing words that truly captivate and convert. Linda, specializes in creating impactful, revenue-generating copy for the health, wellness, and fitness industries. She leverages her unique blend of skills as a former personal trainer and award-winning magazine writer into copy that converts. She shares her insights on how effective copy can shape brand identities, connect with audiences on a deeper level, and ultimately drive action. We discuss everything from understanding your target audience to crafting headlines that grab attention and writing copy that sells without feeling “salesy.” Whether you're a business owner, health coach, or aspiring writer, this episode is packed with actionable advice to help you elevate your messaging and make a memorable impact with your words. Tune in and discover how to transform your ideas into compelling, conversion-focused copy that resonates with your audience and helps your business thrive.

    38 min
  2. OCT 7

    Shared Struggles: How Health Coaches and Physical Therapists can Grow Their Businesses

    One of the common themes I've learned over the years and after over 200 episodes is that business is business.  The same principles apply for most businesses starting out and the keys to success are basically the same.  So when I had a chance to interview Michael Silva, I jumped on the opportunity.   Michael is a business coach who is trying to save the physical therapy profession.  During this episode, it became quite clear that health coaches and physical therapists are industries that have many common struggles.  As both occupations have similar missions as wellness practitioners, they also share business struggles from building client relationships to managing pricing and business growth. Michael joins the show to share his passion of helping physical therapists build the practice of their dreams. He empowers private practice owners to create fulfilling and profitable businesses by niching down, targeting their ideal market, and delivering exceptional experiences.  Michael also shares how his journey began as a sports medicine physical therapist and quickly becoming disillusioned with the traditional healthcare model. The turning point came when he decided to start his own practice, driven by the support of his wife and the desire to create a more meaningful career.  This decision led to great success and fulfillment, inspiring him to help others do the same. Through his journey, Michael developed the 5 O's Method, a unique approach to helping physical therapists build successful private practices. Now, Michael is on a mission to transform the profession, one private practice at a time.

    46 min
4.9
out of 5
55 Ratings

About

Cutting edge strategies for the Certified Health Coach! As Health Coaching becomes more popular by the day, it is vital that we are able to use all of the resources available to us to create thriving practices in order to provide our clients with results that they truly want. The Health Coach Academy interviews experts of various disciplines to help us understand the concepts that will make our business boom all while keeping up with the latest health and wellness trends so that we are better able to serve our clients. Join us as we obtain the tools necessary to strengthen our industry’s reputation as major players in the health and wellness movement.

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