How To Choose the Perfect Color Palette For Your Brand or Capsule Wardrobe

I preach about the importance of color a lot. But my eyes still go wide at the thought of this statistic: Up to 90% of someone’s gut reaction about you (and your business, if you have one) is based on COLOR ALONE. Think about the impact this can have on every area of your life, like signing new clients, attracting the right partner, making friends as an adult… the list goes on.

If you’re not 100% sure you’re utilizing the BEST colors in your wardrobe or personal branding, I’m here to help. I’ve studied the psychology of color for well over a decade. Today, I’m sharing 5 essential points to consider when choosing the right color palette for your business.

If you’re not an entrepreneur, that’s not a problem! With a few adjustments, these tips can guide you in picking the perfect color palette for your next seasonal capsule wardrobe as well. I’ll walk you through everything you need to know to do this confidently and effectively.

The colors you wear tell just as much, if not more, of a story about who you are as your signature style and the services you sell. It’s time to more carefully consider the colors you wear and in this episode I’m going to equip you to do exactly that!

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29 - 7 Things You Need To Know About Color –That No One Ever Taught You

23 - Capsule Wardrobes 101 and Why You Might Already Have One