Hey Fundraiser!

Mary Petersen
  • 5.0 (21)
  • NON-PROFIT
  • UPDATED WEEKLY

Join Mary Petersen as she shares inspiring and actionable advice for the busy nonprofit fundraiser | WWW.HEYFUNDRAISER.COM 

  1. 3H AGO

    The Three Donor Types: Head / Heart / Gut (And How to Adjust Your Approach)

    In this episode, Mary Petersen talks about a simple yet powerful framework to personalize your fundraising conversations based on donor decision-making styles—head, heart, or gut—and significantly increase your success. #fundraising #majorgifts #fundraisingstrategies Stop having “nice meetings” that go nowhere. If you want meetings that end with momentum (next step + timeline + clarity), start here: 🔥 Major Donor Meeting Mastery — my step-by-step system for better donor meetings. 📘 Mary's book — grab the framework and major gift ask scripts. 👩🏻‍💻 Want my complete packaging + ask system? Watch the Momentum Training. 💻 Connect with Mary Petersen Website: heyfundraiser.com YouTube: @heyfundraisers Instagram: @heyfundraiser LinkedIn: Mary Petersen Email: mary@heyfundraiser.com

    31 min

  2. 22H AGO

    Offers & Outcomes: Why Donors Fund Outcomes (Not Programs) + How to Package Yours

    In this episode, Mary Petersen talks about the key difference between describing your organization’s activities and showcasing the real results that inspire donors to give. Explore practical strategies to reframe your messaging around impactful outcomes that resonate emotionally and logically with donors. #fundraising #nonprofit #fundraisingstrategies #fundraisingsuccess Stop having “nice meetings” that go nowhere. If you want meetings that end with momentum (next step + timeline + clarity), start here: 🔥 Major Donor Meeting Mastery — my step-by-step system for better donor meetings. 📘 Mary's book — grab the framework and major gift ask scripts. 👩🏻‍💻 Want my complete packaging + ask system? Watch the Momentum Training. 💻 Connect with Mary Petersen Website: heyfundraiser.com YouTube: @heyfundraisers Instagram: @heyfundraiser LinkedIn: Mary Petersen Email: mary@heyfundraiser.com

    32 min

  3. FEB 23

    The First 5 Minutes of a Donor Meeting

    In this episode, Mary Petersen provides a master class on the critical first five minutes of donor meetings, emphasizing their importance in setting the tone, creating depth, and leading the conversation towards meaningful engagement. She outlines common pitfalls to avoid, offers a structured framework for effective donor engagement, and discusses various scenarios that fundraisers may encounter during meetings. The episode concludes with strategies for structuring the remainder of the meeting to ensure progress in donor relationships. #donormeetings #fundraising #majorgifts #fundraisingstrategies Stop having “nice meetings” that go nowhere. If you want meetings that end with momentum (next step + timeline + clarity), start here: 🔥 Major Donor Meeting Mastery — my step-by-step system for better donor meetings. 📘 Mary's book — grab the framework and major gift ask scripts. 👩🏻‍💻 Want my complete packaging + ask system? Watch the Momentum Training. 💻 Connect with Mary Petersen Website: heyfundraiser.com YouTube: @heyfundraisers Instagram: @heyfundraiser LinkedIn: Mary Petersen Email: mary@heyfundraiser.com

    27 min

  4. FEB 13

    Valentine’s Day special: Fall Back in Love With Fundraising

    In this Valentine's Day special episode, Mary Petersen discusses the challenges of fundraising burnout and offers practical advice for rekindling passion for the work. She emphasizes the importance of relationship-building over task-oriented approaches and provides actionable steps to reconnect with donors and protect one's energy while maintaining high goals. The episode serves as a reminder that fundraisers are not alone in their struggles and can find meaning in their work through intentional actions. #fundraising, #relationshipbuilding, #donorengagement, #Valentine'sDay Stop having “nice meetings” that go nowhere. If you want meetings that end with momentum (next step + timeline + clarity), start here: 🔥 Major Donor Meeting Mastery — my step-by-step system for better donor meetings. 📘 Mary's book — grab the framework and major gift ask scripts. 👩🏻‍💻 Want my complete packaging + ask system? Watch the Momentum Training. 💻 Connect with Mary Petersen Website: heyfundraiser.com YouTube: @heyfundraisers Instagram: @heyfundraiser LinkedIn: Mary Petersen Email: mary@heyfundraiser.com

    10 min

  5. FEB 9

    Silence After the Ask: How to Use It Without Being Weird (And What To Do Right After)

    In this episode of the Hey Fundraiser podcast, Mary Petersen discusses the critical importance of silence after making a major gift ask. She emphasizes that the moments following the ask are crucial for allowing donors to process their decision. Mary provides practical strategies for fundraisers to effectively use silence, avoid common pitfalls, and respond appropriately to donor reactions. The episode serves as a training session on how to enhance fundraising success through confident communication and understanding donor psychology. #fundraising #majorgifts #silence #donorengagement #fundraisingstrategies Stop having “nice meetings” that go nowhere. If you want meetings that end with momentum (next step + timeline + clarity), start here: 🔥 Major Donor Meeting Mastery — my step-by-step system for better donor meetings. 📘 Mary's book — grab the framework and major gift ask scripts. 👩🏻‍💻 Want my complete packaging + ask system? Watch the Momentum Training. 💻 Connect with Mary Petersen Website: heyfundraiser.com YouTube: @heyfundraisers Instagram: @heyfundraiser LinkedIn: Mary Petersen Email: mary@heyfundraiser.com

    14 min

  6. JAN 30

    Why Donors Say No: The 5 Real Reasons (And the Fix for Each)

    In this episode, Mary Petersen discusses the common experience of receiving 'no' from donors in fundraising. She emphasizes that a 'no' often signifies a need for more information or clarity rather than a definitive rejection. Petersen outlines five key reasons why donors say no, including lack of clarity, misalignment of values, timing issues, decision-making dynamics, and the nature of the ask itself. She provides actionable strategies for fundraisers to address these concerns and turn potential rejections into opportunities for engagement and understanding. #fundraising #nonprofit #fundraising strategies #fundraising success Stop having “nice meetings” that go nowhere. If you want meetings that end with momentum (next step + timeline + clarity), start here: 🔥 Major Donor Meeting Mastery — my step-by-step system for better donor meetings. 📘 Mary's book — grab the framework and major gift ask scripts. 👩🏻‍💻 Want my complete packaging + ask system? Watch the Momentum Training. 💻 Connect with Mary Petersen Website: heyfundraiser.com YouTube: @heyfundraisers Instagram: @heyfundraiser LinkedIn: Mary Petersen Email: mary@heyfundraiser.com

    20 min

  7. JAN 23

    The Permission-Based “Runway” to the Major Gift Ask (5 Questions That Make the Ask Easy)

    In this episode, Mary Petersen discusses the concept of permission-based fundraising, emphasizing the importance of clarity and collaboration in donor relationships. She outlines five key questions that fundraisers can use to create a natural transition to asking for donations, ensuring that donors feel respected and engaged throughout the process. The episode also addresses how to handle vague responses from donors and provides practical homework for fundraisers to practice their skills. #fundraising #solicitation #nonprofit #majorgifts, #donorrelationships #fundraisingstrategy Stop having “nice meetings” that go nowhere. If you want meetings that end with momentum (next step + timeline + clarity), start here: 🔥 Major Donor Meeting Mastery — my step-by-step system for better donor meetings. 📘 Mary's book — grab the framework and major gift ask scripts. 👩🏻‍💻 Want my complete packaging + ask system? Watch the Momentum Training. 💻 Connect with Mary Petersen Website: heyfundraiser.com YouTube: @heyfundraisers Instagram: @heyfundraiser LinkedIn: Mary Petersen Email: mary@heyfundraiser.com

    17 min

  8. JAN 16

    How to Know When Someone Is Ready to Be Asked for a Major Gift

    In this podcast episode, Mary Petersen discusses the critical signals that indicate when a donor is ready to be asked for a major gift. She emphasizes the importance of understanding engagement, values alignment, capacity, timing, and ownership signals. By recognizing these signals, fundraisers can approach potential donors with confidence and integrity, ensuring that the ask feels natural and appropriate. Petersen also introduces the concept of permission-based fundraising, which helps build a relationship that leads to successful major gift solicitations. Finally, she provides a scoring system to assess donor readiness and encourages fundraisers to focus on the right prospects to achieve their goals. #majorgifts #fundraising #permission-based fundraising #philanthropy #donorrelationships Stop having “nice meetings” that go nowhere. If you want meetings that end with momentum (next step + timeline + clarity), start here: 🔥 Major Donor Meeting Mastery — my step-by-step system for better donor meetings. 📘 Mary's book — grab the framework and major gift ask scripts. 👩🏻‍💻 Want my complete packaging + ask system? Watch the Momentum Training. 💻 Connect with Mary Petersen Website: heyfundraiser.com YouTube: @heyfundraisers Instagram: @heyfundraiser LinkedIn: Mary Petersen Email: mary@heyfundraiser.com

    28 min
See All (53)

5
out of 5
21 Ratings

About

Join Mary Petersen as she shares inspiring and actionable advice for the busy nonprofit fundraiser | WWW.HEYFUNDRAISER.COM 

Information

  • Creator
    Mary Petersen
  • Years Active
    2023 - 2026
  • Episodes
    53
  • Rating
    Clean
  • Copyright
    © 2026 Hey Fundraiser!
  • Show Website
    Hey Fundraiser!

You Might Also Like