Hikari Yokoyama on art and brands in the age of Instagram

Between Worlds

Art and fashion maven Hikari Yokoyama, is one of the world’s leading thinkers on the intersection of the art world and technology. A curator and art consultant, she was part of the founding team at online auction house Paddle8, the news platform Art Observed, and in her advisory business, connects artists with brands like Audi and Miu Miu. Over coffee in London, we spoke about the impact of globalisation on collecting, the evolving relationship between art and luxury brands, the death of art movements and how, in a digital age, the way we consume images is changing.

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