Hillbilly Podcasters with Brigid McCormack

Exploring Appalachia’s Culture and Countering Stereotypes Through Podcasting

In this episode, John Helmer is joined by Brigid McCormack, podcast producer and researcher, to discuss her study on podcasting in the Appalachian region of the United States. Brigid shares how local podcasters in this culturally rich yet often stereotyped region are using the medium to tell authentic stories and challenge long-standing negative narratives. She also touches on the power of oral storytelling and podcasting as a learning medium and reflects on her role at Assemble You.

For her research, McCormack focused on four podcasts created by five podcasters from the Appalachian region:

1. Appodlachia by Chuck Corra: A podcast that takes a critical look at politics and economics in Appalachia, often addressing current issues and challenging stereotypes.
2. What's Appalachian? by Gabe and Cody: A more casual, conversational podcast where the hosts discuss their daily lives, providing an authentic glimpse into contemporary Appalachian experiences.
3. Now Appalachia by Eliot Parker: This podcast focuses on storytelling and also touches on political and social issues in the region.
4. Appalachian Imagination by Jason: A conversational podcast featuring local friends and community members, offering diverse perspectives on Appalachian life. 

Timestamps:

• 00:00 - Intro
• 03:44 - Brigid’s research work on digital futures
• 06:03 - About Appalachia
• 07:49 - Appalachian stereotypes
• 16:47 - What did she learn about Appalachia?
• 19:19 - What podcast formats did they use?
• 23:23 - What conclusions did she draw from her work?
• 29:22 - What did she learn about learning?
• 39:51 - Her role at Assemble You
• 43:31 - End

Follow Brigid McCormack:

• LinkedIn: linkedin.com/in/brigid-mccormack
• Website: podsandprose.com

Contact John Helmer

• X: @johnhelmer
• LinkedIn: linkedin.com/in/johnhelmer
• Website: learninghackpodcast.com
• Patreon: patreon.com/LearningHack