Hosting Educational Webinars to Get Clients: Virtual Estate Planning with Laura Cowan

In this episode of the Passive Income Lawyer Show, Joey interviews Laura Cowan, an estate planning attorney who has effectively used educational webinars to grow her practice. Laura shares her journey of starting her estate planning firm in New York City in 2016 and how she transitioned to virtual webinars during the COVID-19 pandemic.

Laura emphasizes the importance of hosting educational webinars, especially for attorneys who are not yet receiving consistent referrals. She explains how webinars can serve as a valuable tool for educating potential clients about the importance of estate planning, ultimately leading to more consultations and client conversions.