Today I’m chatting with Erin Morris, a badass launch copywriter and digital nomad who’s on a mission to find her ideal clients and grow her business. Erin’s had quite the journey, going from odd jobs to discovering her sweet spot in launch copywriting. But with Instagram's algorithm throwing her a curveball, she's finding it tough to land clients. My advice? Stop trying to be everywhere and double down on what works—like her podcast and partnerships. We dive into why Erin should focus on high-level clients—coaches and course creators who crave efficiency and personality in their copy. I also suggest letting go of newer DIY business owners and creating content tailored to her dream clients. Think audits, workshops, and actionable checklists. And here's the kicker: leveraging her podcast as the main content hub, repurposing episodes like a pro, and building partnerships with web designers to expand her reach. This episode is packed with actionable tips for anyone looking to refine their strategy and level up their client game!
Want to connect with Erin? Find her at https://erinmorris.co/ and on Instagram @erinmorris.co!
I’m so excited to have you with me for the Get Shit Done Rebelution. Show your love and leave a 5-star review on iTunes to help me grow this podcast!
Times to Check Out:
TIMESTAMP #1 – 00:35 From Nomad to Now: Erin’s Journey
TIMESTAMP #2 – 01:32 Pandemic Plot Twist: Career Flip in Chaos
TIMESTAMP #3 – 02:37 Turning Passion into Launch Copy Success
TIMESTAMP #4 – 03:50 Cracking the Instagram Code
TIMESTAMP #5 – 04:51 How I Land Clients Like a Pro
TIMESTAMP #6 – 06:18 Fresh Marketing Moves You Need
TIMESTAMP #7 – 07:56 Big News: “Copy to Freedom” Podcast Drops
TIMESTAMP #8 – 09:07 Podcast vs. Instagram: Which Wins?
TIMESTAMP #9 – 10:47 How My Podcast Secretly Closes Clients
TIMESTAMP #10 – 12:02 Why I’m Only Working with the Big Dogs Now
TIMESTAMP #11 – 13:27 The Secret Sauce to My Ideal Client
Need help getting shit done? https://www.facebook.com/groups/getshitdoneclub
Send us podcast ideas at info@kelseymarieknutson.com
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Information
- Show
- FrequencyUpdated Weekly
- PublishedSeptember 30, 2024 at 3:00 PM UTC
- Length39 min
- Season1
- RatingExplicit