How Éva Goicochea is Pioneering the Future of Sexual Wellness

In this exclusive episode, Julie has a captivating conversation with Éva Goicochea, the Founder and CEO of Maude, an innovative sexual wellness company. Éva's remarkable journey stands out as she is only one of ten Latinas to have ever successfully secured over $10 million in venture capital funding, particularly within the realm of consumer goods. Maude's global presence is a testament to its excellence, with products now available in 33 countries, notably, Maude holds the distinction of being the pioneering sexual wellness brand to ever debut in Sephora.

During the interview, Éva delves into how and why she built a sexual wellness company and sheds light on her fascinating career trajectory.  Her professional odyssey commenced as a legislative aide and later evolved to encompass positions with renowned brands like Everlane and Josie Maran.

Éva also offers valuable insights into her pioneering approach to product development, recounting her bold decision to initially decline a $1 million funding offer, and she shares her thoughts on the current trends shaping the sexual wellness category.

Since its inception in April 2018, Maude has garnered extensive recognition, earning features in esteemed publications such as Vogue, The New York Times, and Fast Company, among a remarkable tally of 1700+ other media outlets. In July of 2019, Maude achieved a significant milestone by being named one of the "45 Most Powerful Brands" by WWD. In 2022, Forbes hailed Maude as a trailblazer, recognizing it for "redefining the sex essentials industry for modern consumers."

Prepare to be deeply inspired by Éva's unrelenting curiosity and her fervent commitment to challenging the status quo. This conversation promises to be a source of inspiration and enlightenment for all.

Find out more about Maude : https://getmaude.com/
Find out more about Éva : https://www.instagram.com/evagoicochea/?hl=en-ca

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