How He Built a 7-Figure Land Empire with 20 Employees | Clay Hepler

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Ready to transform your land business from stuck to unstoppable? Seven-figure land investor Clayton Hepler breaks down why most land investors hit a plateau and reveals his game-changing APCP framework for accurately valuing rural properties. From scaling with a 20-person team to navigating high-value deals, Clay shares why cash conversion cycles matter more than you think (and why doing what "feels good" might be killing your growth). Get ready for a value-packed episode that'll revolutionize how you approach everything from market selection to investor relations. Whether you're wholesaling lots or dreaming of subdivision deals, this episode is your blueprint for leveling up. Don't miss Clay's brilliant insights on turning cold leads into hot deals - hit that play button now!

Enjoy the show!

Clay Hepler is a seven-figure land investor with over 100 transactions under his belt. His company specializes in buying, selling, and developing rural recreational land across the United States.

Clay’s journey into land investing was born out of necessity, not as a side hustle. In 2022, his wife’s business unexpectedly collapsed the day before Thanksgiving—a business that had supported their household while he built a multifamily real estate portfolio in Pittsburgh. Faced with one of the most pivotal years of their lives—funding a wedding, honeymoon, new home, and managing a recently acquired vacation rental property with significant overhead—Clay needed a way to generate substantial income, fast.

Through land investing, Clay managed to "build the plane while it was falling," transforming what seemed like inevitable financial ruin into a path toward stability. Not only was he able to cover their expenses, but he also set his family on the road to financial freedom. Now, Clay is passionate about helping others realize the potential of land investing to achieve financial stability and independence.


For more information on Clayton and to explore his other ventures, connect with him through these platforms:

Landletter: https://land-man.kit.com/b431559cb1
X: https://x.com/clayhepler
Instagram: https://www.instagram.com/clayhepler/
LandMan Program: https://8t3eqfk3h94.typeform.com/to/VBtT1mWC?typeform-source=land-man.io

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