Ad Age Marketer's Brief

E.J. Schultz & Adrianne Pasquarelli

4.5（24則評分）
商業新聞
每週更新

A weekly look at the stories making waves across the marketing industry featuring discussions with newsmakers and Ad Age reporters.

4 天前

How the Anaheim Ducks’ rebrand is winning on the ice

CMO Merit Tully discusses the ‘Orange Country’ reinvention, recalling the mighty Disney era—with a bite

21 分鐘
2月12日

How Verizon approaches Super Bowl marketing

VP of partnerships Nick Kelly on how the brand thinks about Big Game advertising and its strategy for Super Bowl LIX

22 分鐘
2月5日

How Eli Lilly is approaching GLP-1 marketing and what’s next

Chief Corporate Brand Officer Lina Polimeni talks about how the brand differentiates itself in the crowded pharma market

19 分鐘
1月29日

Why Anthropologie is starting its ad campaigns earlier than ever

Whimsical brand began a Valentine’s Day push in late December

20 分鐘
1月22日

Kimberly-Clark’s John Starkey on Kleenex’s 100th anniversary

President of North America family care on refreshing the logo of a 100-year-old brand, the value of a brand where emotion comes naturally, and why he really isn’t rooting for a bad cold and flu season.

20 分鐘
1月15日

How DTC brand Rothy’s uses its community as a focus group

CMO Jamie Gersch talks about product innovations from listening to customers

21 分鐘
1月8日

How Mint Mobile is trying to maintain challenger appeal after T-Mobile acquisition

Aron North, Mint's strategic advisor and former CMO, outlines the brand's marketing approach on the Marketer's Brief podcast

25 分鐘
2024/12/18

How marketers responded to 2024's biggest social trends

Casey Lewis, author of youth trends newsletter After School, looks back on the most viral social media trends of 2024 and how they shaped brand marketing

27 分鐘

顯示全部 (309)

4.5

（滿分 5 顆星）

24 則評分

Good Interviews

2022/01/27

RiffRandle1234

Good interviews about marketing strategy across different industries. Never so long that I loose interest. I wish the audio quality was better.
Marketers, give it a listen

2019/09/19

Jaded Marketer

This quick, insightful podcast is the perfect antidote for the jaded marketer.
Great listen

2019/05/06

socal muskie

EJ knows this content so well and is a great listen!

A weekly look at the stories making waves across the marketing industry featuring discussions with newsmakers and Ad Age reporters.

創作者

E.J. Schultz & Adrianne Pasquarelli
活躍年代

2019年 - 2025年
集數

309
年齡分級

兒少適宜
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© 2019
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Ad Age Marketer's Brief

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商業

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每週更新兩次
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每週更新兩次

Ad Age Marketer's Brief

How the Anaheim Ducks’ rebrand is winning on the ice

How Verizon approaches Super Bowl marketing

How Eli Lilly is approaching GLP-1 marketing and what’s next

Why Anthropologie is starting its ad campaigns earlier than ever

Kimberly-Clark’s John Starkey on Kleenex’s 100th anniversary

How DTC brand Rothy’s uses its community as a focus group

How Mint Mobile is trying to maintain challenger appeal after T-Mobile acquisition

How marketers responded to 2024's biggest social trends

Good Interviews

Marketers, give it a listen

Great listen

簡介

資訊

你可能也會喜歡

Ad Age Marketer's Brief

集數

How the Anaheim Ducks’ rebrand is winning on the ice

How Verizon approaches Super Bowl marketing

How Eli Lilly is approaching GLP-1 marketing and what’s next

Why Anthropologie is starting its ad campaigns earlier than ever

Kimberly-Clark’s John Starkey on Kleenex’s 100th anniversary

How DTC brand Rothy’s uses its community as a focus group

How Mint Mobile is trying to maintain challenger appeal after T-Mobile acquisition

How marketers responded to 2024's biggest social trends

評分與評論

Good Interviews

Marketers, give it a listen

Great listen

簡介

資訊

你可能也會喜歡