How Much Money Should I Be Spending on Google Ads?

Interested in running Google Ads for your business or you're running them currently and don't know how much money you should spend to see the best return? In this episode, I'm walking you through Google Ads Keyword Planner tool, which can help forecast what your optimal spend is and what keywords people are using to find your local business. I'll provide a real world example and walk you through how I would approach it for one of my clients, so you can open the tool for your business and use it step by step.