Ad Age Marketer's Brief

E.J. Schultz & Adrianne Pasquarelli
  • 4,5 (24)
  • ДЕЛОВЫЕ НОВОСТИ
  • ЕЖЕНЕДЕЛЬНО
Ad Age Marketer's Brief

A weekly look at the stories making waves across the marketing industry featuring discussions with newsmakers and Ad Age reporters.

  1. -4 ДН.

    How the Anaheim Ducks’ rebrand is winning on the ice

    CMO Merit Tully discusses the ‘Orange Country’ reinvention, recalling the mighty Disney era—with a bite

    21 мин.

  2. 12 ФЕВР.

    How Verizon approaches Super Bowl marketing

    VP of partnerships Nick Kelly on how the brand thinks about Big Game advertising and its strategy for Super Bowl LIX

    22 мин.

  3. 5 ФЕВР.

    How Eli Lilly is approaching GLP-1 marketing and what’s next

    Chief Corporate Brand Officer Lina Polimeni talks about how the brand differentiates itself in the crowded pharma market

    19 мин.

  4. 29 ЯНВ.

    Why Anthropologie is starting its ad campaigns earlier than ever

    Whimsical brand began a Valentine’s Day push in late December

    20 мин.

  5. 22 ЯНВ.

    Kimberly-Clark’s John Starkey on Kleenex’s 100th anniversary

    President of North America family care on refreshing the logo of a 100-year-old brand, the value of a brand where emotion comes naturally, and why he really isn’t rooting for a bad cold and flu season.

    20 мин.

  6. 15 ЯНВ.

    How DTC brand Rothy’s uses its community as a focus group

    CMO Jamie Gersch talks about product innovations from listening to customers

    21 мин.

  7. 8 ЯНВ.

    How Mint Mobile is trying to maintain challenger appeal after T-Mobile acquisition

    Aron North, Mint's strategic advisor and former CMO, outlines the brand's marketing approach on the Marketer's Brief podcast

    25 мин.

  8. 18.12.2024

    How marketers responded to 2024's biggest social trends

    Casey Lewis, author of youth trends newsletter After School, looks back on the most viral social media trends of 2024 and how they shaped brand marketing

    27 мин.
См. все (309)

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A weekly look at the stories making waves across the marketing industry featuring discussions with newsmakers and Ad Age reporters.

Информация

  • Автор
    E.J. Schultz & Adrianne Pasquarelli
  • Годы выхода
    2019 - 2025
  • Выпуски
    309
  • Ограничения
    Без ненормативной лексики
  • Авторские права
    © 2019
  • Сайт подкаста
    Ad Age Marketer's Brief

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