How This AE Built a $1M Pipeline Through LinkedIn (With Laura Erdem)

We've found a salesperson who's successfully sourcing 30% of her pipeline herself. How? Using LinkedIn.

Laura shares her playbook, giving you practical tips to get going and much more.

• (00:00) - Introduction
• (01:27) - Welcome
• (02:53) - Challenges of Traditional Outbound Sales
• (05:07) - The Shift to Social Selling
• (05:57) - "You're not Gartner"
• (10:40) - How much pipeline? And how do you calculate it?
• (16:57) - Building a Social Selling Playbook
• (20:32) - Getting founder support
• (23:19) - Who to get on the team
• (24:42) - How do we get started
• (26:39) - Figure out the who and the what
• (28:41) - Forget the POV
• (31:54) - And now, book a demo!
• (37:06) - But that deal is mine..
• (41:25) - Laura's secret tricks
• (45:54) - Concluding Thoughts and Final Tips

This episode is brought to you by by Everstage - the highest rated Sales Commissions Platform on G2, Gartner Peer Insights, Trustradius with over 2,000+ customer reviews. Some of their customers include leading brands like Diligent, Wiley, Trimble, Postman, Chargebee etc.,

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