Mandi Ellefson is a long time friend and returning guest to The Sales Podcast. We explore the evolution of business ownership and the challenges faced by CEOs and we discuss her book, 'Hands Off CEO,' which addresses the struggle of business owners feeling trapped by their own success. We get into the balance between systematization and customization in service delivery, the importance of understanding client impact, and the necessity of feedback loops. Mandi emphasizes the significance of creating compelling offers and the dual approach of mindset and systems for growth, and we also touch on effective sales strategies, the power of storytelling, and the value of building relationships in outreach efforts. Finally, Mandi shares insights on marketing strategies and the importance of showing up with value, culminating in a discussion about her upcoming retreats and the transformative experiences they offer. Takeaways
- Mandi's book 'Hands Off CEO' addresses the challenges of successful business owners.
- Many CEOs feel trapped by their own success, leading to burnout.
- Finding the right balance between systematization and customization is crucial.
- Feedback loops are essential for understanding client impact and success.
- Business owners often get pulled into service delivery, limiting scalability.
- Identifying core problems in sales can lead to more effective solutions.
- Creating scalable offers requires a focus on the 80/20 rule.
- Transformational outcomes should be engineered based on client needs.
- Sales strategies must balance authority and collaboration with clients.
- Mindset and systems are both necessary for sustainable growth.
- Guest Site: https://handsoffceo.com/book
- Guest Facebook: https://www.facebook.com/handsoffceo
- Guest LinkedIn: https://www.linkedin.com/in/mandiellefson/
- Guest Instagram: @handsoffceo and @mandiellefson
- Guest X: @mandiellefson
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BUSINESS GROWTH TOOLS
https://12WeeksToPeak.com
https://CRMQuiz.com
https://MakeEverySale.com
Informations
- Émission
- FréquenceChaque semaine
- Publiée23 octobre 2024 à 00:21 UTC
- Durée57 min
- Saison12
- Épisode681
- ClassificationTous publics